View Full Version : Computers Microsoft's Gates/Seinfeld Ad Campaign

09-12-2008, 06:49 PM
I was totally confused by the first one:

<object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/rIjNJZpRtj8&hl=en&fs=1"></param><param name="allowFullScreen" value="true"></param><embed src="http://www.youtube.com/v/rIjNJZpRtj8&hl=en&fs=1" type="application/x-shockwave-flash" allowfullscreen="true" width="425" height="344"></embed></object>

The new one came out today (at 4 minutes 30 seconds long), and while it still doesn't make sense in an ad campaign, it's actually somewhat amusing:

<object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/gBWPf1BWtkw&color1=0xb1b1b1&color2=0xcfcfcf&hl=en&fs=1"></param><param name="allowFullScreen" value="true"></param><embed src="http://www.youtube.com/v/gBWPf1BWtkw&color1=0xb1b1b1&color2=0xcfcfcf&hl=en&fs=1" type="application/x-shockwave-flash" allowfullscreen="true" width="425" height="344"></embed></object>

I have no idea what the hell they're getting at with these, but it's certainly a different take on Microsoft's advertising.

09-12-2008, 06:51 PM
I didn't get it either. Maybe I just get bored when Seinfeld talks...

09-12-2008, 07:02 PM
These are great.

09-12-2008, 07:18 PM
The first one was to "start a conversation" (http://www.computerworld.com/action/article.do?command=viewArticleBasic&articleId=9114174)... I guess a teaser to get people wondering WTF was going on.

Definitely a little strange...


09-12-2008, 08:42 PM
A ****ing 4 and a half minute commercial?

Mr Luzcious
09-12-2008, 09:41 PM
I don't really get them, but they're kind of amusing.

09-12-2008, 10:26 PM
No clue what they mean, but very entertaining...

09-12-2008, 11:47 PM
Didn't Jerry get paid HUNDREDS of millions of dollars to do these??

09-12-2008, 11:50 PM
microsoft should have made hundreds of tiny billboards and placed them in major cities in areas where computer users congregate...oh, wait...

09-13-2008, 02:18 PM
I like the ads. I'm not expert in advertising, but it seems like they wanted to build up good will and be funny without attacking competitors like those Apple ads do. I don't think an ad necessarily has to sell you on a specific product to be successful. They've already generated a lot of buzz, and of course, this thread.

keg in kc
09-13-2008, 02:38 PM
I wonder if something new is on the horizon.