chiefsnorth |
10-06-2010 11:26 AM |
Quote:
Originally Posted by eazyb81
(Post 7065841)
Hootie's restaurant is in the Champaign area, i.e. University of Illinois. BDO came for a university recruiting event, like they probably do at least once every semester. It would be reasonable to assume that if the experience was enjoyable, they would make it a habit of coming back to this establishment for all of their corporate events in the area.
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The thing people here don't get is, all business is repeat business. Either they have been with us in the past, or this is our chance to dazzle them with great food and service so that this visit is the first visit of repeat business.
If they only come once a year, I still want to sell them $500 worth of product once a year. If we do that to all the potential once/anum business customers, we've built significant business.
Do you know how hard it is to get a customer in the door? Restaurants send samples and certificates to these places trying to bring in corporate business. They place big orders, don't use discounts, and are likely repeats.
It's big money. We have to make money or everyone is out of work. I am not servig the best interest of my employees by dressing down a big pocket customer no matter how much they feel in the moment that is what they want.
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