Technically, isn't "shit" OK, or is that just on cable?

Yeah, I heard it. Thought it was a good thing it was on ESPN and not a major network.

Yep. Is it really that big of a deal anymore?

I was watching a 9-11 special on CBS the Sunday night and it was full of "F" bombs. Clearly not the same type of show, but they didn't even try to bleep them out.

I didnt hear it but I heard his awkward ass apology

You know these ex jocks drop curse bombs all the time off the air. It would be funny if HBO ever aired a game and the commentators were allowed to use their everday locker room talk.