Seeing a nasty rumor in social media regarding Boulevard selling out to SABMiller.
 

Can't find anything official. Hope it's all fake.

At least I could buy Boulevard beer.

o:-)

You probably wouldn't want to though. I can't think of any massive brewery which acquired a micro and didn't screw everything up.

BEER WARS

Got a link? It would be very surprising to me.

Nope. Nothing. Tweeted them hoping to get it squashed. But I heard it from a businessman who has a shop very near the brewery and I can't imagine he's going to spread stupid rumors for no reason.

Hope that is not true.

Yeah, I heard some scuttlebutt about this about a month ago. hope it isn't true.

Will the beer still taste the same?

They must have bankrupted themselves making that Godawful commercial that ran a dozen times per Royals game this Summer

This...would suck.

Goose Island hasn't been screwed up yet.

This rumor first got floated around when Boulevard hired their current CEO, who was a former Miller executive. Figured it was just people being afraid.

I'll believe this when I see it.

I don't know. I thought their Octoberfest was crap this year. I really only drink that, Sofie, and Matilda.

Beer - you fickle mistress, you why must you temp and mislead me?

http://gaia.adage.com/images/bin/ima...pages2and3.jpg

It wouldn't surprise me, but it would suck.

I have been buying it at the local Binny's up here in Chicagoland for a couple of years, and now I have even found it at the WalMart in Branson West. With that kind of distribution, they are obviously wanting to get paid, and selling out to big beer would be a way to do that. I hate big beer.

This.

Jeff City got it's first Microbrew in town a few years ago and it's amazing how much better even bad beer tastes over distributed product...

I agree. It is another lesson I learned here as I used to think Miller was good beer. Now most of the time, I would prefer to just pass on the swill if that is all that is available. I blame Phil.

What do they call the Jeff City Micro brew?

Hit me up the next time you're in my neck of the woods. I do my grocery shopping in B West now.

There's this...
http://beerpulse.com/2013/02/bouleva...rk-in-chicago/

Then there's microbrews competing with each other (as well as big beer companies which own some microbrews) for limited tap space and the whole rotating beers craze. At the end there's a blvd vp saying he wants to sell more beer and it's hard to build a brand with too many choices of brewers and beers being swapped out all the time.
http://www.takepart.com/article/2012...-big-name-beer
Going big beer wouldn't surprise me. That's the objective of many small business owners. Grow it until you can sell it for millions of dollars. Nothing wrong with that.

Will do Mr. flopnuts, in the spring. Hopefully it will be the final move by then. I was just down there for a torrid paced 4 days by myself, getting some fall planting and clean up done.

Looking forward to it, friend!

Yeah... in the end, you started this business to make money, it would be hard to turn down what a conglomo could offer for the business.

Heck, even AB sold out.

There are several of us that felt the same way about the Sam Adams Octoberfest this year. It just wasn't the same as the last several years.

At least they are all being brewed in America!! ;)

Would hate to see Boulevard go the way of other microbrews. But... I can only get it when I'm in the mid-west, which I am only rarely.

http://www.prisonbrews.com/

What's nice is they have some very strong "ties" to the old MSP prison...

And FTR I love their Dark and their "light" and the middle is...a work in progress...

AB didn't sell out. InBev could afford to overpay for stock shares since the US $ was down against the Euro big time.

The offer they made basically couldn't be turned down by the board, especially given the financial state they were in at the time.

Had they not agreed to the deal InBev likely would have forced a takeover by buying massive shares of stock.

What AB did do is get themselves in an unnecessary bind financially and left themselves vulnerable.

There is some occasionally at BevMo I was kinda shocked to see it there since I had just brought some back from a KC visit to share with my Beer Connisuer buddy.

Ban SABMiller

It's all about the money.

God, I hope this doesn't happen. Boulevard is large enough to brew good staple beers and experiment with new beers. Hopefully, they go the Stone route rather than the Goose Island route.

:(

Boulevard is starting to make its way into Alabama now. Found some of the UW in Birmingham a couple weeks ago.

I agree with that. Only had it a couple of places this year but that will be it for me.

add Killian's "Irish" Red.

They (Blvd) have done an excellent job expanding their market. I can get blvd in Houston at Spec's, a liquor warehouse, $9/6 pack, but they have a case and cash discount. I think it ends up about $33/case after tax. A buyout seems inevitable. If this goes down what are the odds they just take it over on paper and let it continue to operate independently?