Abercrombie offers to pay "The Situation" to NOT wear its clothes.
 

Wow, never heard of this...



http://money.cnn.com/2011/08/16/news..._jersey_shore/



Mike "the Situation" Sorrentino may have to find some new attire for his "gym, tan, laundry" routine.

On Tuesday, clothing retailer Abercrombie & Fitch (ANF) said it would offer "substantial payment" to MTV's The Jersey Shore's cast members to stop wearing the brand on air.


"We are deeply concerned that Mr. Sorrentino's association with our brand could cause significant damage to our image. We understand that the show is for entertainment purposes, but believe this association is contrary to the aspirational nature of our brand, and may be distressing to many of our fans," an Abercrombie & Fitch spokesperson said in a statement. "We have also extended this offer to other members of the cast, and are urgently waiting a response."

The reality show, currently in its fourth season, features hard-partying and hookups in locations ranging from the show's origin, the Jersey Shore to the current season in Florence, Italy.

The castmates have coined terms like "grenade"-- to refer to an unattractive woman -- and has come under fire for their liberal usage of words like "Guido" and "Guidette," which many have argued as adhering to Italian-American stereotypes.

Abercrombie & Fitch is also no stranger to controversy. The all-American retailer has come under fire in the past for a range of topics ranging from negative stereotyping to sexually explicit material and employment practices.

They prefer more of an upscale suburban douche look, and not the NJ douche look.

They still have Affliction.

How much would it cost to get MTV to stop doing dumbass shows?

Are you ****ing serious? I thought their mission was to get teenage girls to dress like whores? Seems like Jersey Shore is the perfect outlet for that message.

Interesting concept. Get known for being a dipshit. Always wear one brand. Make money NOT being affiliated with said brand.

Huh.

Good for A&F.

Their clothes are expensive as hell but they are quality goods. I've still got some heavily used clothes that haven't seen a bit of wear&tear.

A&F's biggest problem in my book is that they advertise the name on their clothes way too much, and I tend to buy clothes with NO logo or brand name pasted all over it.

:clap::)

Hey....you're a 1/3 of the way there! :D

Lol This x100.

The Douchebags around here wear Abercrombie, just a different type of douchebag.

I like girls that wear ambercrombie Finch she's been gone since dat summer since that summer.

I wear presents.

thats what i dont get? Its not like hes the only douche to wear their stuff. IMO Abercrobmie has an inflated opinion of itself.

A&F is so day before yesterday but I'm with the rest here; poseur is the A&F target market so what's the problem?

Chinese food makes me sick.