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To build support of the Premiership in the USA, teams send their scrubs and reserves to play meaningless exhibition games against MLS teams.
So Goodell ups the ante by having MEANINGFUL regular season games and wants to establish a franchise in a country that doesn't give a shit about the games they've been given anyway.
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Chiefs 2016 Opponents:
Home: JAX, TEN, NO, TB, NYJ. Away: HOU, IND, ATL, CAR, PIT
Chiefs 2017 Opponents:
Home: BUF, MIA, PHI, WSH, AFC North. Away: NE, NYJ, NYG, DAL, AFC South
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