Quote:
Originally Posted by unlurking
Ouch! $300 million to break even on a $144 million production? They can't really have spent more on marketing than the film, can they? What other costs are in that $156 million needed to break even beyond marketing?
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I can see that, they literally went full reerun on getting people to watch/love this movie after the casting calls..
Basically the Streisand effect.. Everyone I know that saw it said it was ok at best, then the ones that hated it, which they did not pay to see it.
If they would of just let the movie happen it would have pulled a profit world wide.. Instead doubled down and sealed its fate..