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Originally Posted by alanm
It really has nothing to do with how attractive a team is. What really matters to Bowl officials is how much of a following a team has that's coming with them. $$$ matters to to the hosts and how much money they can rake in from the fans supporting said teams in that bowl.
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But it's likely that the more attractive a team is, the more money they might bring in due to casual fan interest, etc.
It does not matter. KU and MU will both get national attention. The seasons both teams have had will help with recruiting in the future.