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06-22-2012, 10:21 AM
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Originally Posted by
KU hasn't won any football titles
, but they have won the bball title since being partnered with UT. The partnership has lead KU to being one of the highest profile schools in basketball netting them millions in media rights money and players needed to win it all.
UT's championship in football has lead to KU being a part of a very lucrative TV deal on the other side. Its a win-win formula for all involved.
I mean, seriously
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