For what it's worth, the league says that the line shift by Tampa Bay wasn't illegal - the shout was. That makes more sense.
http://www.tampabay.com/sports/footb...br-br-/1257872
Side note: It seem like Schiano thinks he's smarter than the rest of the league and wants to try and get away with as much as possible. I understand that sentiment, but it makes him seem like a bit of a douche.