The Chiefs are not going to draft anything other than a quarterback. Even if they don't want to, they know the p.r. implications of drafting any other position. A quarterback will satiate fans for a few years and will generate fan interest and attendance.
Selecting the #1 pick is as much about business as it is football.
Welcome to NFL Sunday! At 11:00 see Peyton Manning flip off the top rope and clothesline Clay Matthews! At 2:00 Drew Brees will hit Terrell Suggs with a chair! Buy your Andrew Luck jersey and let's get reeeeeady to rummmmmble!