Dear fans who don't care,
Why do you care so much about the popularity of hockey? It's not a high school popularity contest. I could rattle off several products, companies, sports, etc; that have gotten worse as popularity soared. Do you only like things everyone else likes? The truth doesn't hurt. It's not the NFL, and I don't want it to become the NFL. It's not folding any time soon, so kindly don't care by not spending your time talking about the NHL and acting like it'll never find a date to prom.