Originally Posted by Nickel D
And then you have the hosts/guests who repeat the same BS point over & over, so how much time is actually spent talking about NEW/FRESH takes on sports issues?
I can tell you why they do this as well:
We have a thing called Time Spent Listening. TSL. Most people arent glued to their radios. They are busy, in and out of their cars, their desk whatever. So just because you have heard the same point being made last hour, someone else hasnt. We have ratings that tell us what the avergage time spent listeing is. And I gaurantee you its not 3 hours. its more like 15 mins in many cases.