[Fish]

This actually isn't a new fad. The Detox cleanse idea was actually started in the 20's. And not surprisingly, it was done so in effort to sell stuff.

The golden age of the colon in America was in the late 19th century when—perhaps influenced by a new emphasis on hygiene and proper sewage removal—serious-minded doctors developed the theory of colonic autointoxication.

The idea was that the intestines were a sewage system and that constipation, although never specifically defined, resulted in a cesspool within the body where food wastes would putrefy, become toxic, and get reabsorbed through the intestines. Some scientists also claimed that constipation caused fecal matter to harden onto the intestinal walls for months or years, blocking the absorption of nutrients (yet somehow not blocking toxins).

John Harvey Kellogg was a leading advocate for the theory of autointoxication and, the legend goes, manufactured whole-grain cereals to promote regular bowel movements. (It was his brother, Will, who founded the Battle Creek Toasted Corn Flake Company, which later became the Kellogg Company.)

It all made perfect sense. But it was wrong.

Constipation is indeed uncomfortable. But careful testing found that those symptoms associated with it and attributed to autointoxication—headache, fatigue, loss of appetite and irritability—were not a result of toxins but rather the colon expanding. The reason was mechanical, not chemical.

The beginning of the end of the (first) era of autointoxication came with a 1919 article in Journal of the American Medical Association by W.C. Alvarez, "Origin of the so-called auto-intoxication symptom."

Soon after, and still to this day, direct observations of the colon through surgery and autopsy find no hardening of fecal matter along the intestinal walls. There's no cesspool either. Cesspools form from copious amounts of feces from entire neighborhoods, which is why crowded cities with inadequate sewage systems smelled so awful and why autointoxication made sense.

By the 1920s, colon cleansing was relegated to the realm of quackery. But, in this modern American life of comforts our ancestors could never imagine, you can't keep a crappy idea down.

Autointoxication makes sense today to those people who, for whatever reasons, believe that modern food is filled with toxins and that the pharmaceutical industry wants us to be constipated so that they can make billions of dollars unclogging us with harmful chemicals.

Those who advocate colon cleansing today present the exact same arguments as scientists did more than 100 years ago. Not surprisingly, they're still wrong. Their reasoning is spelled out on thousands of web sites that give no references to their claims that colon cleansing cures everything from arthritis to Zollinger-Ellison syndrome. Inevitably these sites include testimonials, then the opportunity to buy the cure.

"It's all just nonsense," says Dr. Brian Lacy of Dartmouth Medical School, author of Making Sense of IBS: A Physician Answers Your Questions about Irritable Bowel Syndrome. With prices often topping $100 and sometimes reaching $1,000 for weeklong spa therapies, Lacy calls colon cleansing "a very expensive enema."

Listen to logic

Lacy approaches the topic logically. If stool is toxic, then the roughly 15 percent of American adults with constipation would have higher rates of colon or digestive diseases. They don't.

There have been real, honest-to-goodness studies on colon cleansing in recent years, he said, but they all have focused on the potential harm: abscesses caused by too much water, rectal perforation and electrolyte imbalance. All that water, usually tens of gallons, washes out the electrolytes that the colon was built to absorb. The water also washes away beneficial bacteria needed for digestion, and not magically only harmful bacteria, as the proponents claim.

Being regular can mean hitting the toilet three times a day or three times a week; there is zero evidence that more bowel movements will make you healthier. If you are constipated, then a laxative can make you feel better. Laxatives also aren't necessarily healthy. There are kinds that shock the bowels into moving, kinds that draw water into the intestines, and kinds that build bulk. Many doctors, particularly naturopaths, recommend the bulk-builders.

While colon cleaning can make some people feel better, it doesn't cure any disease; it's no more effective at relieving discomfort than an enema; and it is tantamount to throwing money down the proverbial toilet.

http://www.livescience.com/947-colon...ey-toilet.html