Originally Posted by Bambi
In fact these conferences need to jump on the popularity of college basketball right now. The ratings for TV are huge, just look...
10 Highest Rated College Sports Telecasts
2012-13 academic year
# Date Sport Winner Loser Event Net Rating
1 Mon., 1/7/13 Football Alabama Notre Dame Champ. Gm. ESPN
2 Mon., 4/8/13 Basketball Louisville Michigan Champ. Gm. CBS
3 Sat., 4/6/13 Basketball Michigan Syracuse Final Four CBS
4 Sat., 12/1/12 Football Alabama Georgia SEC Champ. CBS
T5 Tue., 1/1/13 Football Stanford Wisconsin Rose Bowl ESPN
T5 Sat., 11/24/12 Football Notre Dame Southern Cal Reg. Season ABC
7 Sun., 3/31/13 Basketball Louisville Duke Elite Eight CBS
8 Sat., 4/6/13 Basketball Louisville Wichita St. Final Four CBS
9 Thu., 1/3/13 Football Oregon Kansas St. Fiesta Bowl ESPN
10 Fri., 1/4/13 Football Texas A&M Oklahoma Cotton Bowl FOX
The problem is that people don't care about it outside the tournament. The highest rated non-NCAA tournament game drew a 2.9. In football, the highest rated non-bowl game drew a 9.8.