Quote:
Originally Posted by Bambi
More money than they can spend.
I knew KU was a valuable brand but nothing like this...
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More money for IMG but I don't think Kansas is getting anything* as our deal with IMG goes through 2021-22.
* for now. If this is popular at all it could help a ton on a new deal. Immediately it obviously helps increase exposure and possibly recruiting a little bit especially in the non-rev sports. Obviously, it's nice for the fans as well