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Interestingly, this may be something that launches Sriracha into the stratosphere of sales.
I've had bottles of Huy Fong in my arsenal since the late 80s. Back then, the only place you could find it was at the KC Farmer's market, where the Vietnamese stand put it out for Satays. Huy Fong has never advertised, but has steadily grown in popularity due to word of mouth.
This year, I've noticed two things, a shit ton of Huy Fong imitators, extending so far as McDonalds and Wendys, and these constant articles about the plight of the grand daddy of them all out in CA. Either the public will demand CA relent, or somewhere else [Phily has already enthusiastically offer] will give them a sweetheart deal to relocate.
I'm seeing a new era dawning of a much higher profile for Sriracha.
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We need the kind of courage that can withstand the subtle corruption of the cynics - E.W.
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