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Why did he dismantle the bond between the players and the fans? The fans held the players accountable in a "don't let the family down" way. Why all the paranoid moves of secrecy? He walled himself from the community. I learned very early in my career that if you don't get the customer on your side you are doomed. Business 101: if your customers don't care about you then they will blame you
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If the mind were so simple we could understand it, we would be so simple we couldn't.
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