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Originally Posted by headsnap
A bunch of pretty good info
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Did some checking on that Airborne company, very interesting business strategy, wonder if it will pay off. Seems they do offer a hell of a bang for the buck and interesting they only deal direct. Seems odd to offer those kinds of models with no dealer network when your typical $500 buyer is a walk into the store type. I'd think that would really only work with high-end bikes with customers in the know.
I spent a lot of time reading mtn bike mags a few years ago and it seemed like everytime they had a comparison test some tiny unknown company would win. Seemed to me like it was always about "rooting for the little guy" when common sense would tell you that the Trek/Spec is a much safer bet in all areas.
Still would beg anyone to go the CL route, so many guys throw down huge amounts of money on new bikes and hardly ride them.