Quote:
Originally Posted by Wickedson
Every single game involving an SEC team was down in ratings from the year before.
Do you EVER think before you post?
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Despite airing the highest rated college football game in five years, CBS’ SEC coverage was only able to pull even with last year.
CBS averaged a 4.2 rating for SEC football games during the 2011 regular season, even with last year (4.2) and down 5% from 2009 (4.4). The network’s SEC coverage averaged the highest rating of any college football package.
Keep in mind the CBS averages do not include non-SEC fare, such as the Army/Air Force game earlier this season that earned a mere 1.1 rating.
CBS’ season concluded with the December 4 SEC Championship Game between #1 LSU and #14 Georgia. LSU’s win earned a 7.3 final rating and 12.016 million viewers, up 22% in ratings and 19% in viewership from last year (AUB/SC: 6.0, 10.093M), but down 34% and 33%, respectively, from 2009 (ALA/UF: 11.1, 17.969M).
The game ranks as the highest rated SEC Championship Game since 2001 (7.9) that did not feature Alabama against Florida.
CBS aired the three highest rated and most-viewed college football games of the season — the aforementioned LSU/Georgia game, LSU/Arkansas on ‘Black Friday’ (6.3, 10.444M), and LSU/Alabama on November 5 (11.5, 20.011M). For some perspective, ABC’s top game of the season drew a 6.1 and 9.744 million viewers.