Quote:
Originally Posted by keg in kc
Marketing to China is a gigantic facet of movie production these days. They're a gigantic audience and US domestic sales have taken a pretty steady (almost exponential now with streaming and HD...) nosedive since the mainstream introduction of home video starting in the 80s. Overseas box office is essential.
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I don't know if this is true or not but I hear it's why Disney/Marvel have been releasing many of their movies over seas first and then America a week later...