[Bambi]

Originally Posted by mnchiefsguy

Yeah, getting rid of a quality program like Mizzou, along with its millions of viewers and fans, really drove up the price of the tv package. Idiot as usual.

The extension, when combined with the Big 12’s existing Fox TV deal, would bring the conference’s total TV revenue to $2.5 billion through 2025. By SportsBusiness Daily’s calculations, each school in the 10-team league would make $5 million more per year under the new deal, with total TV revenue pushing close to $20 million a year.

It is what it is.