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View Poll Results: Which logo best serves the company?
Logo 1 - Fancy Ivory and Gold 14 14.58%
Logo 2 - S in a Box 15 15.63%
Logo 3 - Triple S Box 9 9.38%
Logo 4 - Tornado in a Box 4 4.17%
Logo 5 - Hardwood Sandbox 5 5.21%
Logo 6 - Sandball of Twine 2 2.08%
Logo 7 - S Castle 9 9.38%
Logo 8 - S Growing 0 0%
Logo 9 - S Dune 1 1.04%
Logo 10 - S Castle Oblique 3 3.13%
Logo 11 - Sandbox Rising 21 21.88%
Logo 12 - Sand Castle 11 11.46%
Seriously, these all stink. See my Microsoft Paint Suggestion Below. 2 2.08%
Voters: 96. You may not vote on this poll

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Old 07-22-2011, 02:27 AM  
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Which Is The Best Logo?

Hello everyone,

I come to you humbly to ask your opinion. As you'll recall, I approached you a while back asking about potential names for a company. Talisman suggested "Sandbox Simulations", which stuck.

We are now designing a logo for the company, and I was wondering if you could offer your opinions up about the 12 finalists we have.

Here's the description of the company:

Overview


Sandbox Simulations is a new venture that will provide high-quality simulations to a variety of clients. Our clients will include:

Leisure – Strategic simulation games just for fun. (These are not shoot ‘em up games, but rather are strategy-based, deliberate, thoughtful games that generally will involve groups of players or head-to-head interaction.)

Education – Providing curriculum-based educational games targeted toward student learning and interaction.

Business – Providing simulations and scenario analyses to assist in business decision-making.

Simulations are essentially user-friendly models that allow the user to make decisions about some topic (running a business, fighting a war, running a sports team, investing in research, etc.) and observe the outcomes of those decisions. The software takes into account all of the complex variables and random luck that could affect the outcome, but does so without entangling the user in figuring out those variables. Simulations can be used for entertainment (most video games are simulation) or for serious endeavors.

The Sandbox Simulations name arose by the recognition that a sandbox is essentially a laboratory for simulation. One can build castles or sculptures or other creations from simple materials, then tear them down and start over again to build an entirely different creation. Our work will be similar in that we start with the basic elements of math and statistics and psychology and other fields, and construct an alternate reality simulation in a safe environment for experimentation.

Target audience


In descending order of priority:

Leisure game players who are not the usual teenage "shoot 'em up" game players, but rather thoughtful people (mostly adults) who like comparing wits with other thoughtful people.

Parents (particularly mothers) of home schooled children who want fun educational tools for their children as well as the opportunity for their child to interact with other home schooled children.

Businesses that need to examine complex scenarios and determine their best strategies.

Logo Requirements


Logo identity must appeal to all three target audiences, while expressing the core company product attributes and characteristics. Those characteristics are:

- High-quality development of simulations that take complex situations and processes, and present them in a simple and friendly manner.

- Intellectually stimulating products

- Products that accurately model the real world


See Posts 2 and 3 for the rest of the logos, por favor.
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Last edited by Rain Man; 07-22-2011 at 02:32 AM..
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Old 07-22-2011, 10:04 AM   #46
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I would use both the first and last one shown on my phone.
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Old 07-22-2011, 10:05 AM   #47
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Rainman, should have done this as a multiple select poll... Not sure if you can get it modified now, but that would probably work better.
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Old 07-22-2011, 11:09 AM   #48
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I got confused because you had 1 and 2 bunched together. My vote for 7 should have been for 8.
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Old 07-22-2011, 11:49 AM   #49
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Logo 1 gets my vote, unless you'd really prefer Box to be capitalized. I don't like logo 1 if the B gets capitalized.

I like the concept of the S in the hexagon for logo 1, but I'd love for it to somehow be sand instead of metallic.
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Old 07-22-2011, 11:50 AM   #50
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Thanks for the input so far, everybody. This is going to be a tough decision.
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Old 07-22-2011, 12:04 PM   #51
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Quote:
Originally Posted by Rain Man View Post
Thanks for the input so far, everybody. This is going to be a tough decision.
Deep down inside you know that #11 makes the most sense, is the most imaginative, the most captivating and the one that took the most vision to create.

#2 sucks, it makes no sense. It's an S in a box.... and the font is complete garbage.

#1 is classy, clean and to the point and is the safest pick but it's not as good as #11.

You know this, Rain Man.

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Old 07-22-2011, 12:05 PM   #52
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Got anything with a dick in a box? That's an eye-grabber.
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Old 07-22-2011, 12:08 PM   #53
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Final Set of Three Logos
I like the idea of the castle, but it should look more like a sand creation, like mostly pail shaped with the lugs cutout around the parapet.
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Old 07-22-2011, 12:29 PM   #54
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Definitely #2 or #11.
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Old 07-22-2011, 12:55 PM   #55
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As somebody who worked in the graphic design / printing industry for a while, If I had to recommend any of these to a client, it would be #11. It's the only one, in my opinion, that stands out and would be easily recognizable against any other logo for any other company, which is important.
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Old 07-22-2011, 01:09 PM   #56
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The very last one.
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Old 07-22-2011, 01:58 PM   #57
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whether it's no. 11 or not, this brings up a key criterion. i'm not asking which is prettiest or most nifty. the logo needs to communicate the story of the company, as told in the opening post.
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This is exactly why it's #11... the whole point of calling the company Sandbox simulations is to evoke images of building things in a sandbox. #11 is the only logo that supports that concept.

Most of the rest just look like logos.

I mean seriously, who thinks a sandbox is a CUBE?
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Old 07-24-2011, 11:52 PM   #58
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Prior to this thread, we were leaning toward either #2 or #7. However, after listening to the discussion we have changed course and are going with #11. We always thought it had nailed the concept well, and our only concern was whether it was fancy/artistic enough. Apparently it was.

We also liked the flexibility of this design, wherein we can slightly alter it to portray the names of future products. Most of the other designs didn't offer that.
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Old 07-25-2011, 04:15 AM   #59
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I imagined this . with a guy just reaching down and writing sandbox simulation in the sand.

or start with a space view of earth , like google earth and then have it go from space view right down to your location with a similar pic with either the guy writing it in the sand or it already written. Just an idea.

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Old 07-25-2011, 10:27 AM   #60
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7 is the best.
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