Which Is The Best Logo?

[Rain Man]

Hello everyone,

I come to you humbly to ask your opinion. As you'll recall, I approached you a while back asking about potential names for a company. Talisman suggested "Sandbox Simulations", which stuck.

We are now designing a logo for the company, and I was wondering if you could offer your opinions up about the 12 finalists we have.

Here's the description of the company:

Overview


Sandbox Simulations is a new venture that will provide high-quality simulations to a variety of clients. Our clients will include:

Leisure – Strategic simulation games just for fun. (These are not shoot ‘em up games, but rather are strategy-based, deliberate, thoughtful games that generally will involve groups of players or head-to-head interaction.)

Education – Providing curriculum-based educational games targeted toward student learning and interaction.

Business – Providing simulations and scenario analyses to assist in business decision-making.

Simulations are essentially user-friendly models that allow the user to make decisions about some topic (running a business, fighting a war, running a sports team, investing in research, etc.) and observe the outcomes of those decisions. The software takes into account all of the complex variables and random luck that could affect the outcome, but does so without entangling the user in figuring out those variables. Simulations can be used for entertainment (most video games are simulation) or for serious endeavors.

The Sandbox Simulations name arose by the recognition that a sandbox is essentially a laboratory for simulation. One can build castles or sculptures or other creations from simple materials, then tear them down and start over again to build an entirely different creation. Our work will be similar in that we start with the basic elements of math and statistics and psychology and other fields, and construct an alternate reality simulation in a safe environment for experimentation.

Target audience


In descending order of priority:

Leisure game players who are not the usual teenage "shoot 'em up" game players, but rather thoughtful people (mostly adults) who like comparing wits with other thoughtful people.

Parents (particularly mothers) of home schooled children who want fun educational tools for their children as well as the opportunity for their child to interact with other home schooled children.

Businesses that need to examine complex scenarios and determine their best strategies.

Logo Requirements


Logo identity must appeal to all three target audiences, while expressing the core company product attributes and characteristics. Those characteristics are:

- High-quality development of simulations that take complex situations and processes, and present them in a simple and friendly manner.

- Intellectually stimulating products

- Products that accurately model the real world


See Posts 2 and 3 for the rest of the logos, por favor.

[LiveSteam]

Top right or bottom left. Really like the top right one the best

[Dayze]

I liked #11, the rising Sandbox thingy.

[patteeu]

I like #2 and #7 the best.

[OmahaChief]

Loved number 5. I found it to be the most professional looking and one that made the company look mature. I think that feeds into your target of the more mature gamers as well as the parents and companies.

[Pants]

Number 11 is the best by far. I mean, it's not even close.

[boogblaster]

dont use a sandy-v ....

[Frazod]

I like 7 the best. Can't really put my finger on why.

[ChiefsCountry]

I like #1 the best. From a marketing prespective its the best by far. The font is simple but classic and will stand through the years as the company grows. I'm not a big fan of the background on though. I like to use logos that can be used on various color backgrounds if needed.

[Brock]

They all seem stock to me.

[Brock]

Originally Posted by ChiefsCountry

I like #1 the best. From a marketing prespective its the best by far. The font is simple but classic and will stand through the years as the company grows. I'm not a big fan of the background on though. I like to use logos that can be used on various color backgrounds if needed.

Yes, if I had to pick one, it would that one.

[Lumpy]

I like #12. It's a simple 2-colors design w/ gradient screens. However, I think the sand castle is a bit of an overkill. If you were to drop that, but keep the other design elements it would draw more attention to the company name.

Maybe something like this...

[AndChiefs]

Originally Posted by Lumpy

I like #12. It's a simple 2-colors design w/ gradient screens. However, I think the sand castle is a bit of an overkill. If you were to drop that, but keep the other design elements it would draw more attention to the company name.

Maybe something like this...

When I saw #12 I immediately thought National Geographic.

[-King-]

1, 2, and 4 are the only ones I would consider.

[trndobrd]

With the 'Sandbox' name, and knowing how much you like cats, I think you are missing an opportunity to come up with something really creative.

[ChiefGator]

Originally Posted by trndobrd

With the 'Sandbox' name, and knowing how much you like cats, I think you are missing an opportunity to come up with something really creative.

Oh, now that seems like a turd of an idea... you know.. just a little too crappy for this business.