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Old 08-15-2012, 05:50 PM  
Dr. Johnny Fever Dr. Johnny Fever is offline
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I banned Taylor Swift today

...OK not ALL Taylor Swift... although I'd like to... but I did ban her new song "We Are Never Ever Getting Back Together." Nashville goes a little more pop every single day and this one is so bubble gum teeny sweet blinding sugar high bullshitfest that I couldn't see adding it to my stations playlist and keeping any semblance of respect from actual country fans. So naturally I did what any decent Program Director would do... tested it in front of a live listening audience.

The results were staggaring. 98% "don't ever play it again," 2% "I like it." The nays win. I posted on the stations facebook today that we appreciate your opinion more than anything and we're listening... Taylors new song will "never ever" be played on this station again. Our facebook has blown up today with responses... positive to about the same percentage and we've gained 52 new "friends" simply for NOT playing a song LOL.

The best thing is that our in market competitor posted that "FTR we are playing Taylors new song because we believe in letting our listeners decide for themselves" and half the posts on their page are in support of us or just generally trashing Taylor and the song. Thanks for the added attention and support cross-town dumbasses.

I realize not many of you probably care about this but it's made my day. It's the first time in 22 years in radio that I've banned a song. I should do it more often.

*shit thread*
**DJF sucks**
***and not a shit was given***

tl:dr Taylor Swift blows... and not in the good way
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Old 10-23-2012, 07:40 PM   #301
ChiefsCountry ChiefsCountry is offline
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Quote:
Originally Posted by Dr. Johnny Fever View Post
Let's use more radio lingo that people don't understand.

I like it to post up on it with a short ramp walker then segue into a fun image positioner and into a new impact heavy... upbeat of course.
I know what ramps and image positioners are.
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Old 10-23-2012, 07:46 PM   #302
ChiefsCountry ChiefsCountry is offline
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Speaking to you radio programer gurus, coming from a marketing background I always thought this would be a kickass clock for a country radio station in mid city to small town market.

Top of the hour - 3 minutes news, 30 second ad, 30 second weather
16 minutes of music/talk/whatever the hell else you guys do lol
3:30 ads, 30 second weather
16 minutes of music/talk/whatever the hell else you guys do
3:30 ads, 30 second weather
16 minutes of music/talk/whatever the hell else you guys do
Back to top of the hour

The idea is to have strong news at the top, with weather every 20 minutes, while still having enough music. Personally I think it would be solid and get ratings. But then again I have a marketing background lol.
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Old 10-23-2012, 07:54 PM   #303
Dr. Johnny Fever Dr. Johnny Fever is offline
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Originally Posted by ChiefsCountry View Post
I know what ramps and image positioners are.
Woooot! Go you lol.
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Old 10-23-2012, 07:59 PM   #304
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Brad Paisley is one of my favorites. Great guitar player, clever songs. Not sure how many, if any, he writes though.
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Old 10-23-2012, 08:03 PM   #305
Dr. Johnny Fever Dr. Johnny Fever is offline
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Quote:
Originally Posted by ChiefsCountry View Post
Speaking to you radio programer gurus, coming from a marketing background I always thought this would be a kickass clock for a country radio station in mid city to small town market.

Top of the hour - 3 minutes news, 30 second ad, 30 second weather
16 minutes of music/talk/whatever the hell else you guys do lol
3:30 ads, 30 second weather
16 minutes of music/talk/whatever the hell else you guys do
3:30 ads, 30 second weather
16 minutes of music/talk/whatever the hell else you guys do
Back to top of the hour

The idea is to have strong news at the top, with weather every 20 minutes, while still having enough music. Personally I think it would be solid and get ratings. But then again I have a marketing background lol.
Stop news at 8am. After that your in radio midday. People are at work and want music.

My station does 6a, 7a, 8a... 1 minute national news, 1.5 minutes local news, 1 minute sports, 30 seconds wx, intro whats up this hour over song intro... 5 songs, break, 3 songs, break, 2-3 songs depending on time, break, song or not depending on time... next hour.

It's also important that music sweeps through every quarter hour when possible. Ratings are largely based on quarter hour listening so you don't want to be talking when a quarter starts. Stagger breaks at odd times... :20, :35, :50 so it's easier. Hide breaks outside the quarters.
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Old 10-23-2012, 08:04 PM   #306
Dr. Johnny Fever Dr. Johnny Fever is offline
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Originally Posted by The Rick View Post
Brad Paisley is one of my favorites. Great guitar player, clever songs. Not sure how many, if any, he writes though.
He writes or co-writes many of his own. True talent.
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Old 10-23-2012, 08:08 PM   #307
Easy 6 Easy 6 is offline
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This thread would be 100% win if it was "I banged Taylor Swift today".
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Old 10-23-2012, 08:12 PM   #308
Dr. Johnny Fever Dr. Johnny Fever is offline
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Bob Dobbs probably knows this but if not... free advice. Know when your competitor takes their spot breaks then build yours to start 1-2 minutes before them. You go to spots... people turn the station... competitor goes into spots... people turn back as you're going back into music. They're with you for the next music sweep... rinse, repeat over and over. You'll build cume while giving the impression that all the other station does is play commercials when people turn there.

Winning.
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Old 10-23-2012, 08:13 PM   #309
Dr. Johnny Fever Dr. Johnny Fever is offline
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Originally Posted by scott free View Post
This thread would be 100% win if it was "I banged Taylor Swift today".
I did. She was meh.
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Old 10-23-2012, 08:16 PM   #310
Easy 6 Easy 6 is offline
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I bet those long, skinny legs of hers wrapped around you twice.
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Old 10-23-2012, 08:20 PM   #311
Dr. Johnny Fever Dr. Johnny Fever is offline
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I bet those long, skinny legs of hers wrapped around you twice.
I'm not lyin... I'd hate **** that for a week.
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Old 10-23-2012, 08:40 PM   #312
lewdog lewdog is offline
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I might be the only one but I don't find Taylor Swift very attractive. She reminds me of a mouse with her facial structure and she has absolutely no curves...plus she is pasty white.
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Old 10-23-2012, 09:05 PM   #313
Dr. Johnny Fever Dr. Johnny Fever is offline
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I might be the only one but I don't find Taylor Swift very attractive. She reminds me of a mouse with her facial structure and she has absolutely no curves...plus she is pasty white.
She's certainly not the hottest girl ever. There's just something about her that I'd jump on.
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Old 10-24-2012, 07:32 AM   #314
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I heard this song last night on the radio. It was one of the worst songs I have ever heard, of ANY genre. Thanks for taking a stand an making the world a better place, on whatever scale.
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Old 10-24-2012, 07:38 AM   #315
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I'm not lyin... I'd hate **** that for a week.
Way to go out there on a limb.

I do that with my wife every week...
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