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Old 03-01-2007, 03:21 PM  
|Zach| |Zach| is offline
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Adult Swim draws more young men than ESPN and MTV

http://popwatch.ew.com/popwatch/2007/02/adult_swim.html

It's now a month past that ill-conceived Aqua Teen Hunger Force (pictured) marketing ploy-slash-terrorism hoax in Boston, and the ratings are in. ATHF's home base, the Cartoon Network's Adult Swim broke all sorts of cable records in February among young and male viewers. Moreover, it extended its streak as the top cable channel among men aged 18-24 to 23 months yep, more cereal-eating, pot-smoking, dorm-living homebodies watch Adult Swim than tune in to outlets like ESPN or MTV. Dude!

Man. Oh, man. The spin machine would have you believe that this achievement is largely the product of Family Guy and Futurama marathons and of Nielsen Media Research's recent decision to include college students in its count. But is that all there is to it? Isn't it possible that the ATHF stunt sparked interest in a show and network that many people hadn't heard about? (I admit to having been one of them it's been years since I didn't inhale/was in college/had no life).

To be fair and fully disclose: Turner Broadcasting, which owns the Cartoon Network (and is a part of EW.com parent Time Warner), paid a $2 million fine of sorts, and the channel's honcho resigned. But does all this still leave a bad taste in your mouth? And what do the higher ratings mean for the marketing mavens of the future, who may be looking at the Boston thing with a certain twisted admiration?
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Old 03-01-2007, 03:23 PM   #2
Stewie Stewie is offline
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I'm 41 and I watch that more than ESPN. Of course, I'm an insomniac, but it sure helps when Futurama, Family Guy, and ATHF are on in the middle of the night. I'm not into the anime stuff though.
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Old 03-01-2007, 03:23 PM   #3
the Talking Can the Talking Can is offline
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ATHF is the last thing I see before falling asleep at night....sweet dreams...
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Old 03-01-2007, 03:24 PM   #4
Direckshun Direckshun is offline
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But not as many as Paris Hilton. ZING
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Old 03-01-2007, 03:26 PM   #5
Direckshun Direckshun is offline
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Futurama ftw btw.
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Old 03-01-2007, 03:28 PM   #6
jiveturkey jiveturkey is online now
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Some of the best shows on TV.

If they included farms where retards are allowed to roam freely MTV would have been on top. Maybe next year MTV.
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Old 03-01-2007, 03:28 PM   #7
ChiefsCountry ChiefsCountry is offline
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I tune in to get Family Guy thats about it. The other shows I couldnt really get into.
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Old 03-01-2007, 03:30 PM   #8
noa noa is offline
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ESPN is too frustrating with the Coors this and Budweiser that and stupid movie promos tied to sports and over-hyping of everything. They are just another corporate tool. The only shows I like are College Gamenight, NFL Live (although I hate Sean Salisbury), and Baseball Tonight. I can't watch Sportscenter any more (I'd rather just go to ESPN.com), and I've always hated their reality shows and Around the Horn.

Adult Swim keeps it real, except I'm not into the whole anime thing.
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Old 03-01-2007, 03:32 PM   #9
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ESPN isn't what it was ...
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Old 03-01-2007, 03:33 PM   #10
ChiefsCountry ChiefsCountry is offline
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I only watch ESPN anymore just to catch live games, all the rest of the shows you can get all of that stuff on the internet.
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Old 03-01-2007, 03:36 PM   #11
BIG_DADDY BIG_DADDY is offline
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I'll remember to flip on ESPN the next time I get the urge to watch some sausage eating contest.
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Old 03-01-2007, 03:38 PM   #12
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I haven't watched MTV since Beavis and Butthead went off the air....
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Old 03-01-2007, 03:42 PM   #13
BIG_DADDY BIG_DADDY is offline
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ESPN's problem is they want to get paid for everything. With the new league specific channels available now there is no longer a reason to tune in with rare exceptions like X-Games. The fact that these idiots continue to ostracize MMA while forcing me to watch coverage of womens sports is just one more reason to find another channel to get my information from.
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Old 03-01-2007, 03:43 PM   #14
BIG_DADDY BIG_DADDY is offline
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Quote:
Originally Posted by KC Fish
I haven't watched MTV since Beavis and Butthead went off the air....

That program ruled!!!! huh, huh, huhhhhhhhhh
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Old 03-01-2007, 03:46 PM   #15
eazyb81 eazyb81 is offline
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Maybe i'm just "too" mature, but i'm 25 and have no desire to watch cartoons - even "adult" cartoons.

Family Guy and Simpsons are okay, but anything else I just can't get interested in.
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