Snuggies: The Ultimate Female Christmas Gift?

[Donger]

I'm buying ten for the females in my life. Well, I'm buying five, but they are throwing in five additional Snuggies for FREE, along with ten nifty LED reading lights. Again, at no additional charge.

Is anyone else getting a Snuggie(s) for the perpetually cold split-tails in their life?

[KChiefs1]

a what?

[Skip Towne]

Did you get Royal Blue or burgandy?

[Donger]

a what?

A/The Snuggie.

[Donger]

Did you get Royal Blue or burgandy?

Sh*t.

[The Franchise]

Enlighten me.

[OnTheWarpath15]

Is that the same as a wedgie?

[Buck]

Link, you cock-eyed motherfucker?

[Donger]

Oh my. This is disconcerting:

<object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/y4OxmXpKCcI&hl=en&fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/y4OxmXpKCcI&hl=en&fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object>

[Buck]

When I GIS Snuggie, I get this

http://www.horsetackinternational.com/images/SR-snuggie-blanket.jpg

[kstater]

http://www.theslanket.com/images/rotating_home_image/2.jpg

[Delano]

Cult-ware.

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[DaFace]

The perfect gift for the monk wannabe.

[BigVE]

They look like Star Wars character outfits.

[Donger]

My daughter will look a little weird in hers, considering she's five and not full-size yet, but WTF.

[Delano]

My daughter will look a little weird in hers, considering she's five and not full-size yet, but WTF.

She can wear it backwards and pretend it is a wedding gown with a trailing tail thing.

[OnTheWarpath15]

That thing is the "Ultimate Female Christmas Gift?"

Christ, my wife gets pissed if I mistakenly buy her clothes a size bigger than she really is - I think I'd get Bobbit-ized if I bought her a blanket that would cover a goddamn elephant.

[Donger]

She can wear it backwards and pretend it is a wedding gown with a trailing tail thing.

That would be the "train."

[Donger]

That thing is the "Ultimate Female Christmas Gift?"

Christ, my wife gets pissed if I mistakenly buy her clothes a size bigger than she really is - I think I'd get Bobbit-ized if I bought her a blanket that would cover a goddamn elephant.

My wife and daughter (to a lesser extent) are always complaining that I keep the house too cold. Hence, the perfect solution and ultimate Christmas gift.

[BWillie]

I buy chicks candles or a fruit basket. You just have to alternate each year otherwise they will get pissed.

[StcChief]

My wife and daughter (to a lesser extent) are always complaining that I keep the house too cold. Hence, the perfect solution and ultimate Christmas gift.sweats? that thing looks a trip and fall waiting to happen.

[Saul Good]

I thought that was called a robe.

[Buehler445]

I bought my wife one last year. Except it was called a Cuddle Wrap.

[MahiMike]

Oh man, I thought you were talking about diapers. I'm thinking your old lady and your grandbabies are on the shopping list...

[Delano]

I bought my wife one last year. Except it was called a Cuddle Wrap.

How did she respond? Does she use it frequently?

[Simply Red]

Okay, Donger, what's a Snuggie? Did you buy her a dog, a little pug or something?

[Ebolapox]

shit. you fuckers are slipping. you give them a vacuum cleaner and tell the bitch to get in the kitchen, make you some pie, get you a sammich, refresh your beer, and then make some fucking babies. and get the goddamned shoes off of her feet.

[Skip Towne]

Okay, Donger, what's a Snuggie? Did you buy her a dog, a little pug or something?

As seen on TV. Not available in stores.

[Simply Red]

As seen on TV. Not available in stores.

I see, well thank you. If my wife wanted one of those, I'd leave her.

[undercover]

I hope you're getting her something that sparkles to go with that "Ultimate Gift".

[kstater]

shit. you fuckers are slipping. you give them a vacuum cleaner and tell the bitch to get in the kitchen, make you some pie, get you a sammich, refresh your beer, and then make some fucking babies. and get the goddamned shoes off of her feet.

If you've trained her right, you don't need to tell her to do that.

[Ebolapox]

If you've trained her right, you don't need to tell her to do that.

what does it mean if she has two black eyes? bitch wouldn't listen the first time.

[Mr. Laz]

can't they just wear a robe backwards? :shrug:

[Molitoth]

OMG this thing kicks all ass.

[patteeu]

I never heard of them before now, but I think I'm getting all 3 of the girls in my immediate family one of them.

[mikeyis4dcats.]

if I get any more spam trying to sell me a Snuggie, I'm gonna burn the fucxking building down.

[bowener]

Things that crossed my mind while watching the infomercial:

Why cant I just wear a poncho?
Why cant a cut a hole in the middle of a blanket and make that a poncho, then wear a poncho?
Why the fuck am I watching this?
Seriously? Who the fuck would wear this thing to a sporting event? Maybe cheese and whiners at STL or Chiefs fans if it came with a paperbag accessory mask.
Where is the penis opening? Nothing I hate more than masturbating with a blanket draped around me in my chair.

[bowener]

I hope you're getting her something that sparkles to go with that "Ultimate Gift".

What, a pearl necklace doesn't count anymore?

[TinyEvel]

This thing is like the ultimate birth control. Even more than the big robe and fuzzy slippers.

Big Sweats, you've met your match!

[JOhn]

can't they just wear a robe backwards? :shrug:

Exactly what I was thinking. Some dude is getting rich selling backwards robes.:doh!:

[BigRichard]

You know how I know your gay?........

You wear a snuggie.

[Skip Towne]

You need to re-think this Donger. You could buy a lot of ShamWows for that money.

[luv]

shit. you fuckers are slipping. you give them a vacuum cleaner and tell the bitch to get in the kitchen, make you some pie, get you a sammich, refresh your beer, and then make some fucking babies. and get the goddamned shoes off of her feet.

No, you buy her a blender and tell her to get in the kitchen.

[Ebolapox]

No, you buy her a blender and tell her to get in the kitchen.

she got the blender last year :spock:

[luv]

she got the blender last year :spock:

Crock pots are good, too. Or new pots and pans.

[Ebolapox]

Crock pots are good, too. Or new pots and pans.

I'm thinking five across the lip would be more apropos. :eek:

[undercover]

What, a pearl necklace doesn't count anymore?
ROFL

[JuicesFlowing]

Three words: Sky Mall Magazine.

[Katipan]

That would be the "train."

Isn't she a little young to be experimenting with trains?

[kc rush]

Marketing's New Red-Hot Seller: Humble Snuggie

After 4 Million Sold, There's Waiting List for Blanket With Arms

http://adage.com/article?article_id=134080

By Jack Neff

Published: January 26, 2009

BATAVIA, Ohio (AdAge.com) -- The Snuggie blanket launched nationally on direct-response TV in October, just as the economy was slowing to a crawl, so the timing seemingly couldn't have been worse. However, it turns out the timing couldn't have been better.

The quirky little blanket with sleeves has become the raiment of the zeitgeist, with more than 4 million units sold in just over three months and more than 200 parody videos on YouTube. Fox News honed in on a woman wearing a Snuggie as she braved the cold attending Barack Obama's inauguration on Jan. 20, five days after Ellen DeGeneres donned one on her daytime talk show.

Ms. DeGeneres has joined a host of folks mocking the oddball Snuggie ad, which shows people chatting on the phone down on their sofas or attending sporting events in a garment that looks like something out of "Star Wars" or a Franciscan monastery. One of the most popular ads, with more than 125,000 views as of last week, proclaimed a "Cult of the Snuggie." Its opening text declares: "In a godless and cold world, there is but one place to seek warmth and salvation" as a segue into the next two minutes.

With 4 million of the blankets already shipped or on order, or just under $40 million in retail sales, Scott Boilen, president of Allstar Marketing Group, Hawthorne, N.Y., is laughing all the way to the bank. The company behind the Snuggie is moving the blankets out the door as fast as it can get Chinese suppliers to crank them out.

That's sometimes frustrating for customers who want them faster than the promised four-to-six-week delivery time, he said. "People want this product so bad, they want it as soon as they order it," Mr. Boilen said. "And we received so many more orders in the beginning than we anticipated."

Snatching up Snuggies
He said he's heard reports of customers swamping stockers and grabbing all the Snuggies before they even reach the shelves at Bed, Bath & Beyond or Walgreens, the first two retailers to carry the blankets.

The timing worked well on many fronts for Snuggie. With conventional advertisers pulling back, remnant time for direct-response ads has swelled. And because apparel and other consumer-product sales are down, plenty of idle Chinese factories are eager for business.

Ads tout the Snuggie as a way to cut heating bills and let folks curl up on the sofa with their hands free. With a growing number of consumers hunkering down and looking to save money, two Snuggies and two book lights for $19.95 is starting to look like a pretty good deal.

And something about the Snuggie just matches the spirit of the times. "It's a tremendous value in today's tough economic times," Mr. Boilen said. "In this type of economy, people are looking for a value, and this is certainly a value at the price point. ... People are staying home more, and it makes them feel good."

The ad somehow has become part of pop culture, he said, though Allstar Marketing has done nothing so far to cultivate any of the viral buzz or media appearances, including a Facebook fan club with more than 4,000 members.

Rare exception
Mr. Boilen's company has also been behind such DRTV kitsch as Debbie Meyer Green Bags, Aqua Globes and the Topsy Turvy tomato planter. But Snuggie looks like it could end up being the biggest hit, particularly after it expands into a whole range of Snuggie products and full retail distribution at the likes of Walmart later this year.

Generally, the DRTV model has been to come as close as possible to breaking even on sales of product, less media cost, and make profit when products roll into stores, Mr. Boilen said. Snuggie is one of the rare products that projects as profitable this year even before full retail distribution.

Fred Vanore, president of Blue Moon Studios, which produced the Snuggie ad and has also made DRTV ads for conventional marketers such as Procter & Gamble Co. and Church & Dwight's Trojan, believes Snuggie worked "because its time has come."

When Allstar brought the concept to him, he thought of his wife, struggling to keep a throw on as she watched TV in the house and the dog jumped up on her lap. Other scenes, like the family wearing Snuggies to a football game, were intentionally over the top.

"We weren't afraid to have a little fun," Mr. Vanore said. "You may laugh, but when you try it, you really love it."

Not-so original
Snuggie was not, in fact, an entirely original idea. Gary Clegg, a Maine University student, developed a similar product in 1998 -- the Slanket, still sold online and through retailers. But its positioning is largely as a green alternative for lowering heating bills, and its price is $44.95.

"There are very few truly original ideas in this business," Mr. Boilen said. "If the first car that was developed was the only one today, that wouldn't be too good, either."

SlanketLoungin, located in Denver, didn't return calls for comment. Data from Compete.com show getsnuggie.com got more than 300,000 visitors in December. But theslanket.com has obviously benefited from some search spillover: Its traffic increased sevenfold since October to more than 75,000 visitors.

Ultimately, however, it was the quirky problem-solution DRTV ad that made the difference, not the design, said Doug Garnett, president of Atomic Direct, a Portland, Ore., direct-response agency that didn't handle the brand.

"Imagine a product like that just sitting on a retail shelf with no ad," he said. "No one would buy it."

[CoMoChief]

This commerical calls it the WTF blanket
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[Jenson71]

Just look at this ****ing douchebag:

http://www.ubercoolgifts.com/wp-content/uploads/2008/03/slanket.jpg

Now imagine him at a high school football game. Enrollment would drop .25 the very next day.

[OnTheWarpath15]

Just look at this ****ing douchebag:

http://www.ubercoolgifts.com/wp-content/uploads/2008/03/slanket.jpg

Now imagine him at a high school football game. Enrollment would drop .25 the very next day.

I'm picturing that pussy Giants fan wearing a blue one.

Completes the "total douchebag package."

[Hydrae]

I didn't have to buy one of these for my wife. She made it for herself. :D

[TinyEvel]

Just look at this ****ing douchebag:

http://www.ubercoolgifts.com/wp-content/uploads/2008/03/slanket.jpg

Now imagine him at a high school football game. Enrollment would drop .25 the very next day.

WTF he's playing a PSP? There goes our brand!

where'd that pic come from?

[Bowser]

I'm picturing that pussy Giants fan wearing a blue one.

Completes the "total douchebag package."


To complete the scene, he has one of those inflatable NFL chairs with a Giants logo on it. He wants to stand up, scream, and point like a madman at his chair everytime the Giants make a play, but he keeps tripping over his Snuggie.

[KChiefsQT]

I'm buying ten for the females in my life. Well, I'm buying five, but they are throwing in five additional Snuggies for FREE, along with ten nifty LED reading lights. Again, at no additional charge.

Is anyone else getting a Snuggie(s) for the perpetually cold split-tails in their life?

haha. I really did want one of these for XMAS.

[wazu]

I've been trying to talk my buddies into all of us buying these and wearing them to Chiefs games next year. It could be our "thing"!

[007]

if I get any more spam trying to sell me a Snuggie, I'm gonna burn the fucxking building down.Need a match to get it started?

[Bowser]

Need a match to get it started?

"Not so much a friend, but more of an enabler"

[bowener]

OH YEAH!!! (http://www.cnn.com/video/#/video/living/2009/01/30/carroll.snuggie.cnn)

4 MILLION SOLD!!!!

Who contributed to this shit?!

[Skip Towne]

I've been trying to talk my buddies into all of us buying these and wearing them to Chiefs games next year. It could be our "thing"!

Where would you like your remains sent?

[Buck]

So last night I'm at Best Buy getting a couple things for my new phone.

As you leave this particular Best Buy, you are sent through a maze to get to the cash registers. Inside the maze they have different products lining the walls, to try to get you to buy one last thing before you leave.

So I grab my 4 GB Micro SD card and my Silicon Phone case and I'm headed out. First I look at the $17.99 Blu-Rays they have up front. I consider Observe and Report, but decide against it.

Next is the magazine rack. I stare at Audrina's boobs for about 3 minutes, then I move on.

Next.....a whole shelf full of Snuggies. I think to myself, wow this would be a great gag gift, too bad its probably really expensive. I look at the price and see that its $15. I decide I have to have one, as its been getting pretty cold in my house at night. A Blanket with sleeves would be clutch.

So I pick it up, and now I am the owner of a Snuggie. Its very comfortable, and useful at the same time.

I used to think these things were ghey, not anymore.

[Delano]

Do they have snuggies with NFL team logos on them yet?

They would sell a MILLION broncos snuggies. :thailor:

[MoreLemonPledge]

I picked up a Snuggie last night. Kind of pissed at myself for not doing it sooner. I think the best part is that you can drop a deuce without any adjustment.

[rad]

So last night I'm at Best Buy getting a couple things for my new phone.

As you leave this particular Best Buy, you are sent through a maze to get to the cash registers. Inside the maze they have different products lining the walls, to try to get you to buy one last thing before you leave.

So I grab my 4 GB Micro SD card and my Silicon Phone case and I'm headed out. First I look at the $17.99 Blu-Rays they have up front. I consider Observe and Report, but decide against it.

Next is the magazine rack. I stare at Audrina's boobs for about 3 minutes, then I move on.

Next.....a whole shelf full of Snuggies. I think to myself, wow this would be a great gag gift, too bad its probably really expensive. I look at the price and see that its $15. I decide I have to have one, as its been getting pretty cold in my house at night. A Blanket with sleeves would be clutch.

So I pick it up, and now I am the owner of a Snuggie. Its very comfortable, and useful at the same time.

I used to think these things were ghey, not anymore.


hmmmmmm.........nice try.

[RealSNR]

In my neck of the woods, we call them, "prostitutes."

[4th and Long]

Do they have snuggies with NFL team logos on them yet?

They would sell a MILLION broncos snuggies. :thailor:
http://img25.imageshack.us/img25/2061/snuggie01.jpg

http://img53.imageshack.us/img53/7809/snuggie02.jpg

[Dave Lane]

OH YEAH!!! (http://www.cnn.com/video/#/video/living/2009/01/30/carroll.snuggie.cnn)

4 MILLION SOLD!!!!

Who contributed to this shit?!

I bought 3 :)

[patteeu]

I bought 3 :)

So did I. My wife and my youngest daughter wouldn't use theirs even though it's not uncommon for them to wrap up in a blanket to watch TV on winter nights. My wife just said she didn't like the material. My oldest daughter loved hers though. She even took it to her swim meets and when she'd go out on a boat at night. Her friends were envious so we gave them the two that weren't getting used.

[Donger]

BTW, I didn't really buy these. I just wanted to see how many of you would.

[Radar Chief]

Hells yea, and they love’em too.
Got one for the Mrs. and gave the extra to her mom.
May do it again this year since they’re advertising a leopard print one.

[Coach]

My wife and daughter (to a lesser extent) are always complaining that I keep the house too cold. Hence, the perfect solution and ultimate Christmas gift.

Turn up the heat?

[kstater]

https://www.thesnuggiefordogs.com/?mid=585235&a=100463&s=CD7856

[Buck]

Isn't that what they have fur for?

[bowener]

https://www.thesnuggiefordogs.com/?mid=585235&a=100463&s=CD7856

Yay, useful! You know, because fur isn't enough.

[tmax63]

I just bought one yesterday in the leopard-skin print. The war department saw the ad on tv and thought they were pretty neat so first Christmas present is in the bag. I'm almost disgusted that I bought a present this far ahead of Christmas.

[Cannibal]

Please take no offense, but you are a horrible gift giver.

[luv]

Why on earth would leopard print make snuggies any more appealing?

And are snuggies really that great? Your hands will still be cold.

[Gadzooks]

Snuggies are just cheap knock-offs of the slanket.
http://misterdiplomat.files.wordpress.com/2009/01/jedi-slanket-snuggie.jpg?w=223&h=240

[MichaelH]

Snuggies don't have a back, they're just a blanket with sleeves. The material is thin fleece. Aside from lounging on the couch, I don't think they have much use. Anyone male should be beaten silly for even thinking about wearing one.

[58-4ever]

On Christmas morning:

You: Here's one I thought you'd like!

Your wife: "Yay.....um.....thanks....yeah....ok"

[Cannibal]

On Christmas morning:

You: Here's one I thought you'd like!

Your wife: "Yay.....um.....thanks....yeah....ok"

ROFL

[patteeu]

Weezer think snuggies are for rock and roll! You can get a free Raditude CD with the purchase of the Weezer Snuggie ($30) from their website (http://www.weezer.com/raditude/).

Anyone see them on Letterman?

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[HonestChieffan]

This is the result of a bad football team. a two year old thread on snuggies and Donger attempting to disavow that he did buy them.

Where will it all end?

[gblowfish]

Those snuggies are HAWT!!!

[Lumpy]

Snuck a bunch of Fuggies!! :cuss:

[Frankie]

I'm buying ten for the females in my life. Well, I'm buying five, but they are throwing in five additional Snuggies for FREE, along with ten nifty LED reading lights. Again, at no additional charge.

Is anyone else getting a Snuggie(s) for the perpetually cold split-tails in their life?

Were did you get the free deal?

[Duck Dog]

Next year, the wife and I are going to dress up for Halloween as the snuggies commercial couple.

[Duck Dog]

Snuggies don't have a back, they're just a blanket with sleeves. The material is thin fleece. Aside from lounging on the couch, I don't think they have much use. Anyone male should be beaten silly for even thinking about wearing one.

Aside from being able to take a shit while wearing one, I see no difference in just wearing a robe.

[TinyEvel]

The best part of living in Southern California, you can have the wife wear a teddy all year long :thumb:

[Buck]

Bump for the holiday season.