The next step in the revolution: Full Page ads in the KC Star

[Dante84]

I propose we pool together for three full page ads in the KC Star Sports Section.

Page 1: A cleaned up, professional, appropriate version of the Matt Cassel Facts.

Page 2: A cleaned up, updated, professional, appropriate version of the Scott Pioli Facts.

Page 3: An open letter to Clark Hunt, stating our passion, loyalty, and struggles with the past decade of being a Chiefs fan. Beg him to make it right. Make reference to our having not drafted a QB, despite our obvious need to.
***If we pool enough money, run a full page of this in the Dallas Newspaper as well. Would be nice to stick it in Clark's backyard.***

In regards to the "Print is Dead" excuse - this idea is more about the coverage the ad gets than the ad itself.

An ad is a whole page of text and facts.

If picked up by national media (it most certainly would); the ad itself serves as the press release for which the reporters will base their stories on. These stories will be put online, and links will be sent and it will go viral that way.

A billboard, if the story is picked up, makes for a cool image, with a short, yet blunt message. The reporters will be left to create their own opinions and I think the message will be lost when communicated to the masses.

I think that blunt image was already communicated via the airplane banner. The detailed ad is a different approach, with a different angle.

PR Capone, here's looking at you.

[Hammock Parties]

We need to form some goddamn picket lines.

[Bugeater]

You obviously have no idea what full page ads cost.

[SAUTO]

Ten grand a page iirc.
Posted via Mobile Device

[OnTheWarpath15]

Waste of money. And they are expensive as hell.

Who the hell reads the newspaper anymore?

Answer: No one. That's why major papers are going to a 2-3 day a week printing or have been eliminated altogether.

[KCUnited]

I don't know the exact cost, but I believe newspaper ads are expensive as fuck. Also, a guy did this for the Royals over the Summer and it got a half a day run and not one fuck was given. Granted the NFL is monumentally bigger than MLB, but I'd stick to more bang for your buck alternatives.

[Hammock Parties]

Just buy a huge billboard near Arrowhead that says SCOTT PIOLI IS A LOSER.

We need to embarrass this fucker to the point where he resigns.

Make him living in Kansas City his worst fucking nightmare.

[New World Order]

We need a billboard on I70, so that way fat scott sees it everytime he drives to arrowhead

[New World Order]

Just buy a huge billboard near Arrowhead that says SCOTT PIOLI IS A LOSER.

We need to embarrass this ****er to the point where he resigns.

Make him living in Kansas City his worst ****ing nightmare.



You beat me to it

[Dante84]

You obviously have no idea what full page ads cost.

k. how much?

[Dante84]

Waste of money. And they are expensive as hell.

Who the hell reads the newspaper anymore?

Answer: No one. That's why major papers are going to a 2-3 day a week printing or have been eliminated altogether.

The story is bigger than the ad.

You dont think that would go viral? Every news organization would put that on their website:

"Fans pay for full page ad to denounce QB, GM"

Ends up getting millions of more impressions than initially paid for.

[sedated]

Make a virus video. Thats what the kids do these days.

[New World Order]

An ad is a good idea, a billboard would be better

[Bugeater]

k. how much?
If you have to ask, you can't afford it.

[Dante84]

If you have to ask, you can't afford it.

http://www.kansascity.com/specialty_products/

SCHEDULED SECTIONS: You can reach a selected audience through our menu of targeted sections, whether the topic is sports, lifestyles, education, business, health, geographic area or travel.
CONTACT: Ted Massing, 816-234-4193

[Dante84]

http://www.kansascity.com/specialty_products/

SCHEDULED SECTIONS: You can reach a selected audience through our menu of targeted sections, whether the topic is sports, lifestyles, education, business, health, geographic area or travel.
CONTACT: Ted Massing, 816-234-4193

No answer, but I'm in TX.

If any of you KC folk wanna reach out.

[007]

Make a virus video. Thats what the kids do these days.

viral

[Dante84]

Calling out Clark in the Dallas paper would be priceless. That story would explode.

http://www.dallasnews.com/advertising/

Newspaper Advertising

For information about advertising in The Dallas Morning News , please click here. Or, you can contact our Advertising department through the following:

• Classified Advertising: 214-745-8123 | E-mail
• Retail Advertising: 214-977-8427 | E-mail
• National Advertising: 214-977-8535 | E-mail

To advertise in neighborsgo, please e-mail advertising@neighborsgo.com.

[TheGreatCassholio]

viral


How about AIDS virus? That works for me

[Chief_For_Life58]

yeah i like the enthusiasm but a billboard would be better. on i70 or 435

[MIAdragon]

We need to form some goddamn picket lines.

More people with signs right outside the gate would be awesome. A ticket buyback program would be great, to cleanse fans of their sins and educate them against committing future transgressions.

[007]

yeah i like the enthusiasm but a billboard would be better. on i70 or 435

It only needs two words too. FIRE PIOLI

[BigRedChief]

I propose we pool together for three full page ads in the KC Star Sports Section.

Page 1: A cleaned up, professional, appropriate version of the Matt Cassel Facts.

Page 2: A cleaned up, updated, professional, appropriate version of the Scott Pioli Facts.

Page 3: An open letter to Clark Hunt, stating our passion, loyalty, and struggles with the past decade of being a Chiefs fan. Beg him to make it right. Make reference to our having not drafted a QB, despite our obvious need to.
***If we pool enough money, run a full page of this in the Dallas Newspaper as well***

PR Capone, here's looking at you.Who the fuck reads a paper anymore? It's the biggest waste of advertising $'s in the whole media market.

[saphojunkie]

yeah i like the enthusiasm but a billboard would be better. on i70 or 435

Today's newspapers are tomorrow's litterbox.

The billboard is far more bang for your buck.

I think three facts for Pioli works:

3-15 vs. Teams with winning record
22-32 Overall record
17 Blowout losses in 54 Games

BENCH MATT FIRE PIOLI

[saphojunkie]

and yes, I say add the "BENCH MATT" part, because I don't trust that Quinn stays the starter.

[Dante84]

yeah i like the enthusiasm but a billboard would be better. on i70 or 435

I disagree.

Here's why: An ad is a whole page of text and facts.

If picked up by national media (it most certainly would); the ad itself serves as the press release for which the reporters will base their stories on. These stories will be put online, and links will be sent and it will go viral that way.

A billboard, if the story is picked up, makes for a cool image, with a short, yet blunt message. The reporters will be left to create their own opinions and I think the message will be lost when communicated to the masses.

I think that blunt image was already communicated via the airplane banner. The detailed ad is a different approach, with a different angle.

[Hammock Parties]

No billboard until the end of the season.

As soon as it's clear the asshole won't be fired, up it goes.

And I'll throw in a thousand fucking dollars to get it up.

[Dante84]

Who the **** reads a paper anymore? It's the biggest waste of advertising $'s in the whole media market.

ITS NOT ABOUT THE PRINT AD.

ITS ABOUT THE STORY THAT WILL BE PICKED UP.

I have a PR degree, and work in advertising. Not saying I know everything, but I definitely see deeper and beyond the "print is dead" angle, guys.

[scho63]

Waste of money. And they are expensive as hell.

Who the hell reads the newspaper anymore?

Answer: No one. That's why major papers are going to a 2-3 day a week printing or have been eliminated altogether.

:thumb:

That's why I am no longer a highly paid, union newspaper pressman...

[KCUnited]

5k for a half page when a guy did this for the Royals over the summer.

http://www.kctv5.com/story/19369539/ad-puts-pressure-on-glass-to-sell-royals

[qabbaan]

Waste of money, only the elderly read the print newspaper anymore.

And for crying out loud, this is about Pioli and only Pioli. You want to run an ad about a QB who isn't starting this week? What a waste.

There is one talking point in this movement. Pioli. Pioli. Pioli.

[Dante84]

5k for a half page when a guy did this for the Royals over the summer.

http://m.kctv5.com/w/main/story/71356023/

BUT WAIT.

THAT WAS A PRINT AD. PRINT IS DEAD.

WHY IS THERE A LINK ON THE INTERNET ABOUT IT AND WHY DID IT GET COVERAGE ON TV?

[Dante84]

Waste of money, only the elderly read the print newspaper anymore.

And for crying out loud, this is about Pioli and only Pioli. You want to run an ad about a QB who isn't starting this week? What a waste.

There is one talking point in this movement. Pioli. Pioli. Pioli.

Ok, it was a starting point. Focus on Scott.

Boom, we just saved some money.

[SAUTO]

Ten grand a page iirc.
Posted via Mobile Device
.

Can't anyone read?
Posted via Mobile Device

[Tonka83]

The digital billboards around town are actually pretty reasonable.
I'd pitch in.

[KCUnited]

BUT WAIT.

THAT WAS A PRINT AD. PRINT IS DEAD.

WHY IS THERE A LINK ON THE INTERNET ABOUT IT AND WHY DID IT GET COVERAGE ON TV?

Trust me man, nobody gave a **** then or now. I barely remember it and I'm a Royals fan. Granted the NFL is bigger, but for 10k, c'mon.

[007]

The digital billboards around town are actually pretty reasonable.
I'd pitch in.

Based on the rates posted earlier in the thread, digital billboards don't seem worth the expense. You have to share space and still pay at least the same amount as a permanent billboard.

[qabbaan]

A billboard that says at the top in medium sized letters, "Save The Chiefs" and in giant letters below that, "FIRE PIOLI"

Somewhere on the route between the airport and the stadium for Clark

[Titty Meat]

Maybe Whitlock could get us a discount?

[-King-]

No billboard until the end of the season.

As soon as it's clear the asshole won't be fired, up it goes.

And I'll throw in a thousand fucking dollars to get it up.

You sure your mom will loan you that much money?

[Dante84]

Whelp. Seems I'm in the minority. If anyone does want to do this, count me in.

[MahiMike]

Why don't we just toss some nukes out the window of the banner plane?

[KCUnited]

Any legalities around a billboard urging the firing of a specific person? Just curious.

[FAX]

You mean there isn't a single billboard guy in KC that is a Chiefs fan?

Unthinkable.

We need to rally support from people who have the ways and means to help us. We need a billboard guy and a skywriter guy and a midget prostitute and a camera.

FAX

[alnorth]

BUT WAIT.

THAT WAS A PRINT AD. PRINT IS DEAD.

WHY IS THERE A LINK ON THE INTERNET ABOUT IT AND WHY DID IT GET COVERAGE ON TV?

I'm a Royals fan, and I never heard of it.

A print ad, given the cost, is a very very very bad idea.

[-King-]

Whelp. Seems I'm in the minority. If anyone does want to do this, count me in.

If the newspaper ad costs 5k like KCUnited said, then I'll put up $1 if you put in the remaining $4,999.

[Hammock Parties]

A billboard that says at the top in medium sized letters, "Save The Chiefs" and in giant letters below that, "FIRE PIOLI"

Somewhere on the route between the airport and the stadium for Clark

Yes.

[qabbaan]

I'm a Royals fan, and I never heard of it.

A print ad, given the cost, is a very very very bad idea.

Me either. Sounds like nobody did, or more importantly, nobody remembers it.

[Hammock Parties]

Why don't we just toss some nukes out the window of the banner plane?

Pioli's bunker is lead lined.

[Titty Meat]

What happened with the billboard idea?

[BossChief]

Odd...I'm pretty sure this post was the first seed planted in this call to action movement:

http://www.chiefsplanet.com/BB/showpost.php?p=8918039&postcount=42

I thought we had shot this down once we found out the cost.

[Mile High Mania]

People still read printed news?

I'd think you could find better ways to spend the $.

[-King-]

Odd...I'm pretty sure this post was the first seed planted in this call to action movement:

http://www.chiefsplanet.com/BB/showpost.php?p=8918039&postcount=42

I thought we had shot this down once we found out the cost.

Man you love pimping yourself. LMAO

[DaFace]

I'm ChiefsPlanet isn't in charge of a real marketing campaign.

This is a shoestring operation trying to make a big impact. Traditional media (of just about any type) just isn't viable unless you're wanting to throw away your entire budget for something that will have a very minor impact.

[-King-]

I'm ChiefsPlanet isn't in charge of a real marketing campaign.

This is a shoestring operation trying to make a big impact. Traditional media (of just about any type) just isn't viable unless you're wanting to throw away your entire budget for something that will have a very minor impact.

LMAO

[BossChief]

What happened with the billboard idea?

I think the billboard would be a good idea to spread the saveourchiefs word spread further.

We need to make that site the rallying point of this movement.

Jmo

[Otter]

Maybe Whitlock could get us a discount?

Advertising on Whitlock seems viable - lots of surface area for the cost of a t-shirt.

[ChiefsCountry]

Sunday newspaper is still a damn good marketing tool. Wednesday is second best because that is the day the grocery ads come out. The rest of the week isn't worth it.

[Titty Meat]

I think the billboard would be a good idea to spread the saveourchiefs word spread further.

We need to make that site the rallying point of this movement.

Jmo

Agreed as long as they have the Twitter problem fixed which it sounds like they do i'm in favor.

[FAX]

Advertising on Whitlock seems viable

He claims that his ass is premium space.

I'm not so sure.

FAX

[SAUTO]

If the newspaper ad costs 5k like KCUnited said, then I'll put up $1 if you put in the remaining $4,999.

That's a HALF page.

This dude is talking about 3 FULL PAGES...
Posted via Mobile Device

[BossChief]

Man you love pimping yourself. LMAO

I was pointing out how long ago we shot this specific idea down...and yes, I do have as big of an ego as Pioli. Thanks for noticing.

[petegz28]

I say Sunday paper...on a game day

[Mugalug]

You mean there isn't a single billboard guy in KC that is a Chiefs fan?

Unthinkable.

We need to rally support from people who have the ways and means to help us. We need a billboard guy and a skywriter guy and a midget prostitute and a camera.

FAX

I'm in. Now all we need is a billboard guy and a skywriter guy and a camera.

[qabbaan]

Sunday newspaper is still a damn good marketing tool. Wednesday is second best because that is the day the grocery ads come out. The rest of the week isn't worth it.

People don't need to dig through the newspaper on Sunday to get the message, they just have to turn on the TV.

[KCUnited]

I say we buy a sprinter van and sticker wrap it like Tech N9ne's.

[FAX]

People don't need to dig through the newspaper on Sunday to get the message, they just have to turn on the TV.

Well, let's make a commercial.

FAX

[Tombstone RJ]

ITS NOT ABOUT THE PRINT AD.

ITS ABOUT THE STORY THAT WILL BE PICKED UP.

I have a PR degree, and work in advertising. Not saying I know everything, but I definitely see deeper and beyond the "print is dead" angle, guys.

Go with a single page ad, two color (red and black), check into the cost differences between a 1/4 page, a 1/2 page and a full page. Put it in the Dallas papers. If the Dallas paper has on online version, check into placing that add there as well.

Why not? This will hit Clark close to home.

As for the billboard, do that too, but do that in KC.

[qabbaan]

Go with a single page ad, two color (red and black), check into the cost differences between a 1/4 page, a 1/2 page and a full page. Put it in the Dallas papers. If the Dallas paper has on online version, check into placing that add there as well.

Why not? This will hit Clark close to home.

As for the billboard, do that too, but do that in KC.

The dumb just keeps getting stronger.

[KChiefer]

Make him living in Kansas City his worst ****ing nightmare.

Can we pay restaurants to sign a pledge refusing to feed that fat ***?

a la

http://t2.gstatic.com/images?q=tbn:ANd9GcSsoU6dCJ7o2oM8a1XTllKdjRTyFAfSW9lVO_to47i_-YTegPz50kXBSERO

[BigRedChief]

What happened with the billboard idea?THIS?

I thought the billboard was a done deal?

[BigRedChief]

The dumb just keeps getting stronger.I'm sure he was being sarcastic

[NJChiefsFan]

Whelp. Seems I'm in the minority. If anyone does want to do this, count me in.

How are we gonna raise $30,000 dollars!!!??? If we did, I would be floored if we blew it on the newspaper ads.

[BossChief]

Does anyone here have connections with tech N9ne?

Nothing spreads a word as rapidly as a song that mentions a cause or product.

I bet he is aware of saveourchiefs and would love to help out...be is a big Chiefs fan iirc.

[Tombstone RJ]

The dumb just keeps getting stronger.

If the Dallas papers have an online version, check into that. Either way it's for the hit factor on Clark Hunt.

I really want to see if fans can force ownership to change, I'd like to see you guys have an impact. Not because I like the chefs, but because I'm a fan too and I wanna see if this will work.

[NJChiefsFan]

.

Can't anyone read?
Posted via Mobile Device

I went through this whole thread waiting for him to respond to this.

[-King-]

How are we gonna raise $30,000 dollars!!!??? If we did, I would be floored if we blew it on the newspaper ads.

I'd die laughing.

[ChiefsCountry]

Here are billboard rates.
http://www.lamaroutdoor.com/

[Bugeater]

I say we buy a sprinter van and sticker wrap it like Tech N9ne's.
I say we take the money and buy a used Camero and do burnouts in the sports complex parking lot.

[SAUTO]

I say we take the money and buy a used Camero and do burnouts in the sports complex parking lot.

I say we say fuck it and spend it all on hookers and blow...
Posted via Mobile Device

[pr_capone]

Can we pls keep this convo in the one thread?

Merge threads?

[-King-]

I say we have a few people break into arrowhead and spray paint "Fire Pioli!" on the field.


We use the money to bail them out. And if we don't have enough money...I'm pretty sure there are some people willing to do some hard time for the cause.

[Dayze]

Put some liquid heat min Piolis jock strap

[SAUTO]

I say we have a few people break into arrowhead and spray paint "Fire Pioli!" on the field.


We use the money to bail them out. And if we don't have enough money...I'm pretty sure there are some people willing to do some hard time for the cause. I bet Joey would do it for free if we could talk the mods into letting him come back
Posted via Mobile Device

[Hammock Parties]

We just need to kidnap Pioli, put him in an ape suit and lock him in a cell with a horny gorilla.

[DaFace]

If the Dallas papers have an online version, check into that. Either way it's for the hit factor on Clark Hunt.

I really want to see if fans can force ownership to change, I'd like to see you guys have an impact. Not because I like the chefs, but because I'm a fan too and I wanna see if this will work.

The thing that it seems like a lot of people don't understand is that Clark isn't the direct target here - the fans are. Clark may not even SEE something in the Dallas paper, let alone care enough to do anything but ignore it. The whole idea is to energize the fanbase so that the fan's "voice" becomes loud enough that Clark has no choice but to act.

In short, any effort in Dallas would be useless to the point of potentially being counterproductive.

[TEX]

Ill Contribute to the cause.

[BossChief]

I say we have a few people break into arrowhead and spray paint "Fire Pioli!" on the field.


We use the money to bail them out. And if we don't have enough money...I'm pretty sure there are some people willing to do some hard time for the cause.

The first rule of project mayhem...

[Dr. Johnny Fever]

You obviously have no idea what full page ads cost.

This was my first thought... although I like the idea if that kind of money was raised.

[SDKCCHIEFS]

Make a virus video. Thats what the kids do these days.

viral video?

[boogblaster]

utube .. get it goin .....

[Phobia]

The next person who suggests full page ads better be writing a check for $30k.

[Dante84]

The next person who suggests full page ads better be writing a check for $30k.

Not it

[Phobia]

We should do one of them thare Super Bowl commercials. If everybody on this site sold one camaro off their front lawn we would have enough.

[htismaqe]

We should do one of them thare Super Bowl commercials. If everybody on this site sold one camaro off their front lawn we would have enough.

I took out a full page ad in "Jugs".

And "Guns and Ammo".

[BigRedChief]

The next person who suggests full page ads better be writing a check for $30k.Actually it would be $90K for all 3 pages.

[teedubya]

IIRC, you could buy 2 billboards for the price of ONE full page ad in the KC Star.

[Dante84]

Actually it would be $90K for all 3 pages.

Lol

[rocknrolla]

What are these Newspaper things you speak of?

[Silock]

The next person who suggests full page ads better be writing a check for $30k.

I'll write the check. It'll bounce, but I'll write it.

[Hoover]

I think the Billboard and Newspaper ads are a dumb idea.

Do geographical web ads with Google. Target sports sites, blogs, etc in the KC area. Have the ad link to a page with all your bitching and moaning about Pioli and our QB who is on his way out of town anyway.

Some of the nerds on here could do some kick ass graphics work.

[Hoover]

Could make it funny, make the ad look political. Say that Cassel and Pioli = Legitimate Rape or something like that. Not only would you get the sports coverage, but you would get political coverage. Now I do not condone this idea, as I'm the only member of the Scott Pioli band wagon, but its something you should think about.

[Titty Meat]

I think the Billboard and Newspaper ads are a dumb idea.

Do geographical web ads with Google. Target sports sites, blogs, etc in the KC area. Have the ad link to a page with all your bitching and moaning about Pioli and our QB who is on his way out of town anyway.

Some of the nerds on here could do some kick ass graphics work.

Yeah but that stuff doesn't get press.

[BigMeatballDave]

$30 grand? Fuck.

No one reads newspapers anymore, why would they charge so much?

[Phobia]

$30 grand? ****.

No one reads newspapers anymore, why would they charge so much?

Have you seen the giant glass building sitting right off the freeway in downtown KC? These people have bills whether your ads work or not. It's not cheap to print and distribute newspapers - not even when your freelancers donate their writing and photos and your offices are in your own home. Can you imagine maintaining giant printing presses, paying staff, and making the note on a $20 million facility?

[teedubya]

I think we should wrap the moon in a vinyl ad to say Fire Pioli... that way during full moons, everyone in the world could see it!1

[007]

I think we should wrap the moon in a vinyl ad to say Fire Pioli... that way during full moons, everyone in the world could see it!1

Where is Hancock when you need him.

[Inspector]

I say we say **** it and spend it all on hookers and blow...
Posted via Mobile Device

Guys?

We aren't ignoring Mr. JASONSAUTO's idea are we?

I think it has potential.

[RippedmyFlesh]

viral

Yea...I thought he meant some nasty rootkit screen hijacker that displays
Pioli sucks instead FBI info.

[bevischief]

I bet Joey would do it for free if we could talk the mods into letting him come back
Posted via Mobile Device

LMAO

[bevischief]

The next person who suggests full page ads better be writing a check for $30k.

This is why we have a Facebook page instead. More people will see over a ad in a newspaper. Doesn't matter if in KC or Dallas.

[ChiefsCountry]

$30 grand? ****.

No one reads newspapers anymore, why would they charge so much?

They still have over a million readers.

[Rausch]

We should do one of them thare Super Bowl commercials. If everybody on this site sold one camaro off their front lawn we would have enough.

How much is a classified add?

We could own that...

[Pasta Little Brioni]

Waste of money, only the elderly read the print newspaper anymore.

And for crying out loud, this is about Pioli and only Pioli. You want to run an ad about a QB who isn't starting this week? What a waste.

There is one talking point in this movement. Pioli. Pioli. Pioli.

Pioli just got an extension, sooooo I'm not realizing what good it would do regardless.

[Rausch]

Pioli just got an extension, sooooo I'm not realizing what good it would do regardless.

Wait...whut?

http://25.media.tumblr.com/tumblr_l74amnZAiW1qzxpt9o1_250.gif

[Pasta Little Brioni]

The thing that it seems like a lot of people don't understand is that Clark isn't the direct target here - the fans are. Clark may not even SEE something in the Dallas paper, let alone care enough to do anything but ignore it. The whole idea is to energize the fanbase so that the fan's "voice" becomes loud enough that Clark has no choice but to act.

In short, any effort in Dallas would be useless to the point of potentially being counterproductive.

THIS

[Pasta Little Brioni]

We should do one of them thare Super Bowl commercials. If everybody on this site sold one camaro off their front lawn we would have enough.

LMAO

[boogblaster]

get er done .....

[Phobia]

They still have over a million readers.

Says who? I'll bet they don't even distribute more than a half a million sunday papers.

[gblowfish]

Let's buy a full page in the Penny Shopper. I bet Chunt reads that!

[the Talking Can]

what about some cheap 'fire pioli' web ads?

[Chest Rockwell]

We should do one of them thare Super Bowl commercials. If everybody on this site sold one camaro off their front lawn we would have enough.

Does it have to be the one that runs?

If so, I'm out.

[Dave Lane]

Let's buy a full page in the Penny Shopper. I bet Chunt reads that!

Thrifty nickel for the MFW!

[bevischief]

what about some cheap 'fire pioli' web ads?

They are doing that on Facebook.