I'm going to just say it. The "Chiefs Kingdom" marketing has got to go.
 

Been a Chiefs for 30+ years. Was it about 10 years ago when this whole Chiefs Kingdom garbage started to come around? Wouldn't we make fun of the Broncos fans if they called themselves the Broncos Kingdom? Are we the Disney Princesses of the NFL? This has got to be the goofiest marketing campaign in the history of the NFL. I cringe every time an NFL announcer referes to us as the "Chiefs Kingdom" on a nationally televised game. Did some 65 year old marketing manager come up with this? I could come up with 100+ better names than "The Chiefs Kingdom". War Party, Legion of Shroom, or maybe even Thomas the Train Railroad Company to name a few. Am I the only one who feels this way? Maybe even just refer to us as Chiefs Fans but this whole Chiefs Kingdom thing is just stupid. Did we build a castle like Disney World and I just missed it?

I think it's dumb too, but not something I care enough about to get worked up over.

I hate it. It's just a non-imaginative ripoff of marketing schticks that other teams have, and it's embarrassing that their marketing department can't do better.

I am extremely personally embarrassed at how my team is represented nationally. It causes me the greatest distress and anxiety. I always worry about what rival fans think of the name “Chiefs Kingdom” even after we rout them by 35 points, the name still causes me the greatest shame.

Lol, who cares?

Mahomes has embraced it, therefore all Chiefs fans must embrace it.

If you let poor branding slide without demanding excellence, then at some point the Chiefs will have Nike design cheap, bland uniforms like the ones they did for Denver. And they'll move the team to some soccer stadium like the Chargers did. And they'll have no credibility in the league, which means they'll have to hire and draft based on television coverage like the Raiders do.

Because when you beat somebody down by 30 points and the announcer says "Chiefs Kingdom" that immediately takes 10 points off the board.

Oh.

Well, in that case I'm fine with it.

Chiefs Kingdom is strong.

Oh that hurts!!!

I think it's more fitting than

Chiefs Nation
Chiefs Community
Chiefs People
Chiefs Population
Chiefs Public
Chiefs Society
Chiefs State
Chiefs Union
Chiefs Commonwealth
Chiefs Domain
Chiefs Principality
Chiefs Realm
Chiefs Republic
Chiefs Sovereignty
Chiefs Body Politic


Chiefs Empire doesn't sound so bad but reminds me of the dark side in Star Wars....I can' think of anything more fitting than Kingdom

I've thought "Chiefs Kingdom" was pretty ****ing stupid since I first heard it mentioned.

Royals would have a Kingdom

Indian Chiefs wouldn't have a kingdom

Wrong. It's cool.

Same here.