[Fish]

Mark Donovan responds to criticism:

“I know everybody wants to talk about the revenue. What we’re focused on is the fans’ experience,” Donovan said. “Across the National Football League, the No. 1 issue for all sports teams in this league and most other leagues is parking and traffic — getting people in and getting people out. That affects the fan experience. What we’re trying to do is enhance that experience by being more efficient and simplifying them.

“We don’t want to sell $40 parking passes. We want you to (buy) in advance and get a $30 pass.”

The advance passes are available at the Arrowhead Stadium box office with no convenience fees charged, while passes sold on the Chiefs’ website or Ticketmaster will incur additional fees.

“There’s always been a convenience charge as long as there’s been a technology out there providing that convenience. … If you go to our box office right now and buy parking for whatever game you want or for the whole season, you pay no convenience charge,” Donovan said. “If you go to our website and buy directly through Chiefs.com and go to the link, you pay a much smaller convenience charge, but that’s exactly what it is. It’s standard across the industry. It’s not just the Chiefs.”

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