Quote:
Originally Posted by DaneMcCloud
You really fail to understand this: The NFL is GUARANTEED $1.5 BILLION DOLLARS PER YEAR with Direct TV
Why in the ****ing world would they take their business elsewhere, which doesn't include guarantees, in a time of declining viewership?
You're ASSUMING that more people would subscribe but it's just that: An assumption.
You can order the most basic DTV package for $29.99 and get Sunday Ticket FREE or you're charged $259-$359 each year with the most basic package.
If more people WANTED Sunday Ticket, they could purchase it.
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$1.5B alternative:
-Bid contract out. Recover a lot of the $1.5B back
-Significantly increase paid subscribers (market to 100M households instead of 20M)
-Offer sponsorship/advertising on streaming site
Most obvious: significantly increase viewership. Increases fan loyalty which creates fan spending $'s. Charge more $ for advertising/sponsorship.
There is absolutely a tipping point where $1.5B isn't worth restricting options for fans. You continue to push installing a physical dish and committing to a year-long contract when 15% of Americans are cutting the cord... that's not consistent with reality today. If the NFL wants to stay relevant, they have to offer online streaming to a mass audience. I don't know how that's even a question.