Quote:
Originally Posted by TinyEvel
Yeah so I think their current tag line on the bags is "Pioneers of the Great American Burger"
Does that mean anything to you guys? IS that even claimable? Feel true?
I remember the messy commercials and then they did the hot chicks and cleavage eating the burgers forever. Remember that stuff? Fap-worthy? Did it make you go there?
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A burger pioneer makes hamburgers that contain mustard, ketchup, two pickles, and three rings of onions. These places shouldn't be calling themselves burger pioneers. That's not who they are at all.
They're burger innovators. Their burgers should be wearing white lab coats with those metal antennae sticking up out of them shooting lightning sparks across to each other. When I think about Carl's Jr, I do think about burger innovation. Hardee's less so, but Hardee's does have menu innovation. They'd have a fast food cook in a white lab coat shooting lasers at chicken sandwiches.
I know a guy who does market research if you need this concept to be explored.
And while their hot chick commercials made me look, they didn't make me want their food. Perhaps they increased my name recognition, but it never made sense to me that attractive women were eating 3,000 calorie burgers. I think those women weren't real customers, and were instead actresses portraying customers.