Quote:
Originally Posted by DJ's left nut
Oh that's not hard to answer at all.
Look at how accessible Patrick Mahomes is on his social media and how much people love him for it. If you can keep from stepping on your dick - yeah, you should absolutely run your own account. It's a Q-Rating goldmine.
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Patrick is beloved by everyone right now for being by all accounts a great player and a great person, so it's working for him. Most people aren't in such a unique position.
It can definitely help build your brand if it's managed well, no question about that. I just think that if I were an agent advising a young athlete who isn't a Patrick Mahomes, I'd try to get them to let the agency's social media people handle most of it, and get them to stay away from it for the most part as a distraction.
You don't need to be a bad person to cause a huge problem for yourself on social media, even the best people can be caught in a weak moment by an environment that is always trying to provoke and tear people down.