Quote:
Originally Posted by SEKChiefsFan
Please allow me to point out that the station is a Classic Rocker. Designed for "older" guys.
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If there's a place to put them that is it. Do you have any format competition with city grade signal in the area? If not, is there a "like" format where's those that are inevitably going to be pissed off can go? A Modern Rock or AOR... even Classic Hits or a 70's heavy Oldies? If there's nowhere for them to go... you can make money on it... and it's cheap... it might be worth your time. As I'm sure you know, for all of those you piss off with any kind of major change, you generally gain them back in new audience.