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you're right to a certain degree Mecca...but I also believe a strong slant of anti-chief sentiment exists in the mocks..based on what I've seen. If I were to break it down further...I think the football fans out there, including mockers, jump on the big-market bandwagons and unconsciously kiss their collective feet, whereas teams such as the Chiefs, although a strong NFL market, get disrespected due to the huge sports media. ESPN and SI and such rarely give the Chiefs notice, but you will hear a lot about the Cowboys or the Patriots every other week....basically idolizing their old fans and, in the process, create new ones...purely out of extensive coverage. It's crap I know....but only the purists can differentiate this from the idiots out there who look to the media, mock or otherwise, as the word of the football gods.
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