Here in central Florida every Publix and Walmart grocery store has a Red Box machine, I have 5 within 5 miles of my home. I get emails almost everyday to rent 1 and get 2, keep a second night free, 75 cents off, anything they can think of they'll email me and I never see anyone using the machines and most of the big films are in Blue Ray for $2 now and $1.50 for regular DVD.