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02-12-2007, 08:28 AM | |
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Gretz, Re: Arrowhead naming rights
From Gretz's Mailbag Musings:
Aaron: “I read the other day that the Chiefs are trying to sell naming rights to Arrowhead. Is Lamar turning over in his grave?” No. Aaron, you have to understand that Lamar Hunt was a traditionalist, but he was also a businessman. He would not be surprised or upset by the idea. This didn’t just come up. It’s been talked about around Arrowhead for years and Lamar was part of those discussions. I think if he were alive, he would make sure that if a sponsorship deal gets done and there is a name change, it would be done tastefully and without taking away the flavor of what it means when you say “Arrowhead.” This is part of the world of professional sports. The Chiefs are a business and they compete against 31 other businesses. They must use all avenues to create revenue, just to keep up with the Jones. Naming rights is one way to do that. It should produce significant revenue for the team, meaning many millions of dollars each year. Last year, 18 of the 32 teams played in stadiums with naming rights deals. Just remember this: what makes Arrowhead special is not the concrete and steel of the building, but the people sitting in the seats. As long as those seats are filled and the fans in them are excited about their team, it doesn’t matter what the stadium is called. |
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02-12-2007, 07:30 PM | #31 | |
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Did you ever call Candlestick Park by whatever corporate name they had? Who is the corporate sponsor at the Murph in San Diego? People don't remember who paid money to have their names attached to stadiums. They only remember the traditional names.
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02-12-2007, 07:33 PM | #32 |
testing ... 1, 2, 3
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I noticed that Wiffle Ball, Inc. sponsors team sports.
Maybe they would be interested? Wiffle Ball Corporation FAX |
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02-12-2007, 07:43 PM | #33 |
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"Just remember this: what makes Arrowhead special is not the concrete and steel of the building, but the people sitting in the seats. As long as those seats are filled and the fans in them are excited about their team..."
I'm sure this exactly the verbage they used when they looked for money for stadium improvements, yes? It's not the building that matters, it's the people filling the seats. I mean...the building doesn't matter, correct? What an almost tragic divergence from previous logic. |
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02-12-2007, 07:51 PM | #34 | |
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What he is trying to convey is that the name of the stadium is far less important than the atmosphere.
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02-12-2007, 07:52 PM | #35 | |
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VARSITY
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And don't forget INVESCO! |
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02-12-2007, 07:52 PM | #36 | |
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02-12-2007, 07:53 PM | #37 |
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02-12-2007, 07:55 PM | #38 | |
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02-12-2007, 07:56 PM | #39 | |
testing ... 1, 2, 3
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The NFL knows that, the more utterly befuddled a fan base, the more tickets and beer you sell. FAX |
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02-12-2007, 08:00 PM | #40 | |
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02-12-2007, 08:16 PM | #41 |
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Its not Candlestick its Monster Park, geez get it right.
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02-12-2007, 09:35 PM | #42 |
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Mile high is called Invesco by those here in texas. The Ballpark in Arlington people actually call it Ameriquest. There are several things it can do to the national idenity. Locally it would done slim to nil. If the corporate sponser made to where ticket prices and parking were lowered id be all for it.
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02-12-2007, 10:12 PM | #43 | |
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02-12-2007, 10:13 PM | #44 | |
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02-12-2007, 10:16 PM | #45 | |
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I guess it doesnt matter to part time fans-but to people that have been going there since it opened, it is a big kick in the nuts. |
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