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Old 10-11-2012, 05:22 PM  
Dante84 Dante84 is offline
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The next step in the revolution: Full Page ads in the KC Star and Dallas paper
I propose we pool together for three full page ads in the KC Star Sports Section.

Page 1: A cleaned up, professional, appropriate version of the Matt Cassel Facts.

Page 2: A cleaned up, updated, professional, appropriate version of the Scott Pioli Facts.

Page 3: An open letter to Clark Hunt, stating our passion, loyalty, and struggles with the past decade of being a Chiefs fan. Beg him to make it right. Make reference to our having not drafted a QB, despite our obvious need to.
***If we pool enough money, run a full page of this in the Dallas Newspaper as well. Would be nice to stick it in Clark's backyard.***

In regards to the "Print is Dead" excuse - this idea is more about the coverage the ad gets than the ad itself.

Quote:
An ad is a whole page of text and facts.

If picked up by national media (it most certainly would); the ad itself serves as the press release for which the reporters will base their stories on. These stories will be put online, and links will be sent and it will go viral that way.

A billboard, if the story is picked up, makes for a cool image, with a short, yet blunt message. The reporters will be left to create their own opinions and I think the message will be lost when communicated to the masses.

I think that blunt image was already communicated via the airplane banner. The detailed ad is a different approach, with a different angle.
PR Capone, here's looking at you.
Last edited by Dante84; 10-11-2012 at 05:51 PM..
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Old 10-11-2012, 06:06 PM   #46
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Whelp. Seems I'm in the minority. If anyone does want to do this, count me in.
If the newspaper ad costs 5k like KCUnited said, then I'll put up $1 if you put in the remaining $4,999.
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Old 10-11-2012, 06:07 PM   #47
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Originally Posted by qabbaan View Post
A billboard that says at the top in medium sized letters, "Save The Chiefs" and in giant letters below that, "FIRE PIOLI"

Somewhere on the route between the airport and the stadium for Clark
Yes.
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Old 10-11-2012, 06:07 PM   #48
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I'm a Royals fan, and I never heard of it.

A print ad, given the cost, is a very very very bad idea.
Me either. Sounds like nobody did, or more importantly, nobody remembers it.
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Old 10-11-2012, 06:07 PM   #49
Hammock Parties Hammock Parties is offline
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Why don't we just toss some nukes out the window of the banner plane?
Pioli's bunker is lead lined.
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Old 10-11-2012, 06:09 PM   #50
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What happened with the billboard idea?
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Old 10-11-2012, 06:10 PM   #51
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Odd...I'm pretty sure this post was the first seed planted in this call to action movement:

http://www.chiefsplanet.com/BB/showp...9&postcount=42

I thought we had shot this down once we found out the cost.
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Old 10-11-2012, 06:12 PM   #52
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People still read printed news?

I'd think you could find better ways to spend the $.
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Old 10-11-2012, 06:14 PM   #53
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Originally Posted by BossChief View Post
Odd...I'm pretty sure this post was the first seed planted in this call to action movement:

http://www.chiefsplanet.com/BB/showp...9&postcount=42

I thought we had shot this down once we found out the cost.
Man you love pimping yourself.
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Old 10-11-2012, 06:18 PM   #54
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I'm ChiefsPlanet isn't in charge of a real marketing campaign.

This is a shoestring operation trying to make a big impact. Traditional media (of just about any type) just isn't viable unless you're wanting to throw away your entire budget for something that will have a very minor impact.
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Old 10-11-2012, 06:19 PM   #55
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Originally Posted by DaFace View Post
I'm ChiefsPlanet isn't in charge of a real marketing campaign.

This is a shoestring operation trying to make a big impact. Traditional media (of just about any type) just isn't viable unless you're wanting to throw away your entire budget for something that will have a very minor impact.
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Old 10-11-2012, 06:19 PM   #56
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What happened with the billboard idea?
I think the billboard would be a good idea to spread the saveourchiefs word spread further.

We need to make that site the rallying point of this movement.

Jmo
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Old 10-11-2012, 06:19 PM   #57
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Maybe Whitlock could get us a discount?
Advertising on Whitlock seems viable - lots of surface area for the cost of a t-shirt.
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If the Chiefs manage to grab Mahomes I officially claim him as my "adopt a Chief".
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Old 10-11-2012, 06:20 PM   #58
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Sunday newspaper is still a damn good marketing tool. Wednesday is second best because that is the day the grocery ads come out. The rest of the week isn't worth it.
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Old 10-11-2012, 06:20 PM   #59
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Originally Posted by BossChief View Post
I think the billboard would be a good idea to spread the saveourchiefs word spread further.

We need to make that site the rallying point of this movement.

Jmo
Agreed as long as they have the Twitter problem fixed which it sounds like they do i'm in favor.
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Old 10-11-2012, 06:20 PM   #60
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Advertising on Whitlock seems viable
He claims that his ass is premium space.

I'm not so sure.

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