Poll: Has the NFL become to politically correct for you taste?

[DaneMcCloud]

Originally Posted by chiefzilla1501

$1.5B alternative:
-Bid contract out. Recover a lot of the $1.5B back
-Significantly increase paid subscribers (market to 100M households instead of 20M)
-Offer sponsorship/advertising on streaming site
Most obvious: significantly increase viewership. Increases fan loyalty which creates fan spending $'s. Charge more $ for advertising/sponsorship.

There is absolutely a tipping point where $1.5B isn't worth restricting options for fans. And the idea that you continue to push installing a physical dish and committing to a year-long cable contract when 15% of Americans are cutting the cord, it's not consistent with reality today. If the NFL wants to stay relevant, they have to offer online streaming to a mass audience. I don't know how that's even a question.

Good ****ing god. To understand economics?

No other entity is going to outbid DTV's $1.5 billion a year deal, period, ESPECIALLY when viewership has declined by 20% in one year. The NFL is taking in the dough, regardless of whether or not their broadcast partners are losing money.

Also, DTV is getting closer to dumping the dish and going over the internet. Regardless, if DTV decides it's in their best interest to offer Sunday Ticket at $200 a pop (which is considerably lower than the current $359), they would need 7.5 million subscribers - nearly 4 times as now - to reach the breaking even point of $1.5 billion.

Again, it's a horseshit assumption.

[chiefzilla1501]

Originally Posted by DaneMcCloud

Good ****ing god. To understand economics?

No other entity is going to outbid DTV's $1.5 billion a year deal, period, ESPECIALLY when viewership has declined by 20% in one year. The NFL is taking in the dough, regardless of whether or not their broadcast partners are losing money.

Also, DTV is getting closer to dumping the dish and going over the internet. Regardless, if DTV decides it's in their best interest to offer Sunday Ticket at $200 a pop (which is considerably lower than the current $359), they would need 7.5 million subscribers - nearly 4 times as now - to reach the breaking even point of $1.5 billion.

Again, it's a horseshit assumption.

When did I say anyone has to outbid DTV? Take a lower bid... I'd say ability to market to 80M more households could easily recover the difference. And it's not just subscribers. More viewers = higher ratings/sponsorships/ad $'s. Loyal fans spend more $'s.

If ratings are down by 20% I'd be really damn concerned about winning those fans back instead of justifying a contract that restricts fan options.

The DirecTV contract was (*edit.. Wasn't bad) bad to begin with. But it's really bad today in a world where fans are watching significantly more shit online or streaming. DirecTV/ATT can and should offer Sunday Ticket to a mass audience. But until they do, the NFL will keep taking a bigger hit until the 2 sides adjust to reality. Goodell's Twitter deal suggests he gets it.

[DaneMcCloud]

Originally Posted by chiefzilla1501

When did I say anyone has to outbid DTV? Take a lower bid... I'd say ability to market to 80M more households could easily recover the difference. And it's not just subscribers. More viewers = higher ratings/sponsorships/ad $'s. Loyal fans spend more $'s.

If ratings are down by 20% I'd be really damn concerned about winning those fans back instead of justifying a contract that restricts fan options.

The DirecTV contract was bad to begin with. But it's really bad today in a world where fans are watching significantly more shit online or streaming. DirecTV/ATT can and should offer Sunday Ticket to a mass audience. But until they do, the NFL will keep taking a bigger hit until the 2 sides adjust to reality. Goodell's Twitter deal suggests he gets it.

Just shut the **** up

[splatbass]

Originally Posted by chiefzilla1501

When did I say anyone has to outbid DTV? Take a lower bid... I'd say ability to market to 80M more households could easily recover the difference. And it's not just subscribers. More viewers = higher ratings/sponsorships/ad $'s. Loyal fans spend more $'s.

If ratings are down by 20% I'd be really damn concerned about winning those fans back instead of justifying a contract that restricts fan options.

The DirecTV contract was (*edit.. Wasn't bad) bad to begin with. But it's really bad today in a world where fans are watching significantly more shit online or streaming. DirecTV/ATT can and should offer Sunday Ticket to a mass audience. But until they do, the NFL will keep taking a bigger hit until the 2 sides adjust to reality. Goodell's Twitter deal suggests he gets it.

I have NFL Sunday Ticket streaming - but I live in a condo and don't have DirectTV. As long as you live somewhere where you can't get DirectTV you can get the streaming - in other words anyone can get Sunday Ticket, DirectTV subscribers and people who can't subscribe because of where they live. There are really very few people that don't have it available to them.

[chiefzilla1501]

Originally Posted by splatbass

I have NFL Sunday Ticket streaming - but I live in a condo and don't have DirectTV. As long as you live somewhere where you can't get DirectTV you can get the streaming - in other words anyone can get Sunday Ticket, DirectTV subscribers and people who can't subscribe because of where they live. There are really very few people that don't have it available to them.

I wasn't aware that they were doing this and it looks like a recent thing. If so, then I'm wrong on my #'s. And I apologize. Though it only solves the problem where DirecTV isn't available. It doesn't solve the problem for those who have no interest in installing a physical dish. Until they solve that, they're holding the NFL back because it's still a huge missed opportunity.

[splatbass]

Originally Posted by chiefzilla1501

I wasn't aware that they were doing this and it looks like a recent thing. If so, then I'm wrong on my #'s. And I apologize. Though it only solves the problem where DirecTV isn't available. It doesn't solve the problem for those who have no interest in installing a physical dish. Until they solve that, they're holding the NFL back because it's still a huge missed opportunity.

No need to apologize.

I've been streaming it for 3 or 4 years. If people don't want a physical dish that is their choice of course, but they have the option so they can't really complain that they can't get it.

[chiefzilla1501]

Originally Posted by splatbass

No need to apologize.

I've been streaming it for 3 or 4 years. If people don't want a physical dish that is their choice of course, but they have the option so they can't really complain that they can't get it.

Well, the main point I was trying to make is that I'd imagine it explains some of the recent problems with ratings. The DirecTV Sunday Ticket model made a ton of sense a few years ago. But it's not a good model for households who are "dish or bust" for Sunday Ticket. Streaming usage is close to overtaking cable/satellite. It's unbelievable how quickly that's happened. At least DirecTV gets that and is changing their model. But until then, it's going to hold the NFL ratings back. Getting a dish to get to streaming is out of date. But I appreciate the explanation as I was clearly wrong on one of my main points.

[splatbass]

Originally Posted by chiefzilla1501

Well, the main point I was trying to make is that I'd imagine it explains some of the recent problems with ratings. The DirecTV Sunday Ticket model made a ton of sense a few years ago. But it's not a good model for households who are "dish or bust" for Sunday Ticket. Streaming usage is close to overtaking cable/satellite. It's unbelievable how quickly that's happened. At least DirecTV gets that and is changing their model. But until then, it's going to hold the NFL ratings back. Getting a dish to get to streaming is out of date. But I appreciate the explanation as I was clearly wrong on one of my main points.

Could be. I also think the price is too expensive for a lot of people. But for those of us who are out of the Chiefs broadcast area it is great. I wouldn't mind a pay-per-view cable system though. It would be easier and no worries about buffering.

[Bugeater]

Originally Posted by chiefzilla1501

I wasn't aware that they were doing this and it looks like a recent thing. If so, then I'm wrong on my #'s. And I apologize. Though it only solves the problem where DirecTV isn't available. It doesn't solve the problem for those who have no interest in installing a physical dish. Until they solve that, they're holding the NFL back because it's still a huge missed opportunity.

It also doesn't solve the problem for those who have no interest in dealing with the crooked ****s at DirecTv.

15 years ago I figured it would only be a matter of time before DTV lost their stranglehold on the Sunday ticket. Now I'm beginning to wonder if I'll even outlive that contract.

[Chief Pagan]

Originally Posted by chiefzilla1501

I wasn't aware that they were doing this and it looks like a recent thing. If so, then I'm wrong on my #'s. And I apologize. Though it only solves the problem where DirecTV isn't available. It doesn't solve the problem for those who have no interest in installing a physical dish. Until they solve that, they're holding the NFL back because it's still a huge missed opportunity.

It could always change, but DirecTV is not checking too hard on shared accounts. A student in my office signed up for the streaming only. They had to enter date of birth and university, pay for the account and create a password. Anybody that knows the name of the streaming account and password can then stream Sunday ticket. He said he didn't even have to go to his email or anything to activate it. And it's not like there is any sort of account to be messed with like there would be with something like a cable account.

Not everyone knows somebody who is a student, but I would think a lot of people would know somebody that lives in an apartment.

I generally avoid illegal downloads and pirated materials. But I'm in the cord cutter group and am not going to sign up for a physical dish. And it's not like Direct TV is completely losing out. They got $100 from me that they would not otherwise have gotten. Although they are losing out in the sense that I would have been willing to pay more. (But not a monthly pay TV subscription that I wouldn't use after football season.)

There is still a lot of OTA NFL football. The one that I think is really shooting themselves is hockey. When I watch NHL at my parent's house, I keep thinking I would really enjoy this if I got into it. But there is so little OTA or free content that I can't get into it. And I'm not going to sign up for an expensive option before I've convinced myself I'll get my money's worth.