Dallas Morning News: The Chiefs have replaced the Cowboys as America's Team

[mr. tegu]

Originally Posted by Razaele

Dallas started calling themselves that because of the idea that they had a national fan base and were the most popular team in the country.

I would guess that while we might have gained some casuals and some front-running fans nationally, with actual football fans we are less popular now than at any time in the Chiefs franchise's history.

And outside of our territory, there will still always be more reeruned Cowboys or Steelers or Packers fans wherever you go.

Americas team doesn’t mean current fans of teams switch their favorite team. It means casual fans and new fans root for the Chiefs, watch their games, and in general like the team and players. It means 10 year old kids in cities like Houston, Phoenix, Chicago, etc are most likely to gravitate towards the Chiefs if not wanting to associate with their home town team.