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Old 01-15-2019, 03:55 PM   #1
SuperChief SuperChief is offline
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Originally Posted by Rams Fan View Post
The thing is, what's portrayed in the ad, isn't "toxic masculinity".

Sexual harassment, sexual assault, etc. can be done by both men and women. Those are legal crimes. Portraying it as only a male issue is dumb and wrong.

Do I agree with the message that I think Gillete is trying to portray that bad behavior shouldn't be tolerated? Yes. Do I think that scape goating it and making it seem as a social norm and only a male issue is the right way to go about it? **** no.
Beer is consumed by both men and women. Who do you think beer commercials are targeting? And why would that be?
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Old 01-15-2019, 04:01 PM   #2
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Originally Posted by SuperChief View Post
Beer is consumed by both men and women. Who do you think beer commercials are targeting? And why would that be?
Because I presume the majority of their consumers are male.

Still doesn't excuse marginalizing a consumer base by saying, "Because you are a man, you do bad things."
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Old 01-15-2019, 04:02 PM   #3
SuperChief SuperChief is offline
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Originally Posted by Rams Fan View Post
Because I presume the majority of their consumers are male.

Still doesn't excuse marginalizing a consumer base by saying, "Because you are a man, you do bad things."
Your perception that the message was "All men are bad" is very telling, as us normies over here can hear the actual message. Jesus - what even are you?
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Old 01-15-2019, 11:35 AM   #4
Beef Supreme Beef Supreme is offline
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I haven't raped or bullied anyone since watching this ad. It must be working!!
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Old 01-15-2019, 11:40 AM   #5
CoMoChief CoMoChief is offline
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Old 01-15-2019, 12:06 PM   #6
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Old 01-15-2019, 12:56 PM   #7
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Let me know when Tampax does one of these for teenage girls, which happen to be the meanest creatures on earth.

And make sure to ask most women who they would rather work with, men, or other women.

The whole commercial is based on a culture from 1970.

Good grief what a bunch of **** sticks.
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Old 01-15-2019, 12:56 PM   #8
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Great commercial. Still won't buy their products.
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Old 01-15-2019, 01:21 PM   #9
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Man, if this was a move to generate more profit, especially amongst digital media-savvy millennials, ouch...
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Old 01-15-2019, 01:40 PM   #10
Fishpicker Fishpicker is offline
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Old 01-15-2019, 01:44 PM   #11
htismaqe htismaqe is offline
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Quote:
Originally Posted by Fishpicker View Post
YT ratings don't matter.

Market Summary > Procter & Gamble Co
NYSE: PG
91.88 USD +0.73 (0.80%)
P&G is much, much bigger than just the Gillette BU. Their stock price is not an indication of the success of this campaign.
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Old 01-15-2019, 02:00 PM   #12
Fishpicker Fishpicker is offline
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Originally Posted by htismaqe View Post
Their stock price is not an indication of the success of this campaign.
not yet. the marketers know what they are doing.
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Old 01-15-2019, 02:15 PM   #13
FringeNC FringeNC is offline
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not yet. the marketers know what they are doing.
I dunno. Disney's decisions with ESPN and the Star Wars franchise suggest otherwise. Hasn't Disney cancelled a bunch of Star Wars films given the backlash?
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Old 01-15-2019, 02:09 PM   #14
vailpass vailpass is offline
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Originally Posted by htismaqe View Post
P&G is much, much bigger than just the Gillette BU. Their stock price is not an indication of the success of this campaign.
^
Need stand-alone numbers from Gillette to do the kind of comparison he's trying to do there.
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Old 01-15-2019, 02:12 PM   #15
Frazod Frazod is offline
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Originally Posted by htismaqe View Post
P&G is much, much bigger than just the Gillette BU. Their stock price is not an indication of the success of this campaign.
Isn't this the same bunch who recently got busted putting asbestos in their talcum powder for decades?

They're having kind of a shitty couple of months.
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