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Old 05-21-2016, 11:31 AM   #1
DaneMcCloud DaneMcCloud is offline
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Right, but that's because you want it to be what you remember from the original series, which isn't really fair. It's different - sure - but different doesn't necessarily mean it's bad.
It's different enough that IMO, it shouldn't be titled Star Trek. Generations, while a poor film IMO, still had the look and feel of Star Trek.

The last film barely broke even in cost versus box office receipts.

I'll be surprised if this film is a winner.
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Old 05-21-2016, 11:40 AM   #2
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Originally Posted by DaneMcCloud View Post
It's different enough that IMO, it shouldn't be titled Star Trek. Generations, while a poor film IMO, still had the look and feel of Star Trek.

The last film barely broke even in cost versus box office receipts.

I'll be surprised if this film is a winner.


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Into Darkness was a financial success and garnered positive reviews, but was received more controversially and critically among Star Trek fans. Its gross earnings of over $467 million worldwide made it the highest-grossing entry in the Star Trek franchise. A sequel, Star Trek Beyond, is scheduled to be released on July 22, 2016.
https://en.wikipedia.org/wiki/Star_Trek_Into_Darkness
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Old 05-21-2016, 12:04 PM   #3
DaneMcCloud DaneMcCloud is offline
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The film cost $190 million to produce with another $70 million in marketing. The Domestic Gross was only $228.

You also have to keep in mind that these figures do not include Exhibitor's percentage (which can be higher than 30%).
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Old 05-21-2016, 06:28 PM   #4
unlurking unlurking is offline
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Originally Posted by DaneMcCloud View Post
The film cost $190 million to produce with another $70 million in marketing. The Domestic Gross was only $228.

You also have to keep in mind that these figures do not include Exhibitor's percentage (which can be higher than 30%).
Compare that with Deadpool's $57 million budget and $763 million worldwide take (without China!!!) and it really shows just how little fan love there really was for STD, despite reviews.

(No idea the marketing budget for Deadpool, but it was MAGNIFICENT. Thanks @Kiimosabi!)
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Old 05-21-2016, 06:49 PM   #5
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Compare that with Deadpool's $57 million budget and $763 million worldwide take (without China!!!) and it really shows just how little fan love there really was for STD, despite reviews.

(No idea the marketing budget for Deadpool, but it was MAGNIFICENT. Thanks @Kiimosabi!)
Star Trek has never been a big grosser. Paramount also has no idea how to market the series.
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Old 05-21-2016, 07:03 PM   #6
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Star Trek has never been a big grosser. Paramount also has no idea how to market the series.
Star Trek has always had a limited fan base, which is why it was cancelled in the 60's after 79 episodes. The first ST movie was just short of awful and way out of the league of other Sci Fi films of that day (Star Wars, TESB, Alien, Blade Runner, etc.).

All Paramount can really do is market to the target audience, which IMO, is a waste of money.

Die hard Trekkers are going regardless and I seriously doubt that this film will appeal to a broader fan base.
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Old 05-21-2016, 07:11 PM   #7
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Star Trek has always had a limited fan base, which is why it was cancelled in the 60's after 79 episodes. The first ST movie was just short of awful and way out of the league of other Sci Fi films of that day (Star Wars, TESB, Alien, Blade Runner, etc.).

All Paramount can really do is market to the target audience, which IMO, is a waste of money.

Die hard Trekkers are going regardless and I seriously doubt that this film will appeal to a broader fan base.
Meh. Marvel was able to get 775 million from Guardians of the Galaxy (starring a rabbit and a tree).

They also suck at tying in the series with the movies. They should have been replaying TNG and the original series in the lead up to the release to Into Darkness. Instead we got a WHO IS THIS VILLIAN IT'S NOT KHAN HOHOHO! (Which no one outside of trekkies knew anyways).
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Old 05-21-2016, 07:07 PM   #8
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Star Trek has never been a big grosser. Paramount also has no idea how to market the series.
And now that it is becoming an action series, I'm sure it will continue to rise in monetary fortune. Kinda sucks for those of use that liked it as a scifi series, and not a blockbuster summer event for the masses.
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Old 05-21-2016, 07:10 PM   #9
DaneMcCloud DaneMcCloud is offline
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And now that it is becoming an action series, I'm sure it will continue to rise in monetary fortune. Kinda sucks for those of use that liked it as a scifi series, and not a blockbuster summer event for the masses.
I just can't see the crossover from the Fast & Furious crowd to Star Trek.

If the movie tanks, it might need to go back to TV for another decade or more, which is probably the smart move in the long run, anyway.
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Old 05-21-2016, 07:11 PM   #10
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And now that it is becoming an action series, I'm sure it will continue to rise in monetary fortune. Kinda sucks for those of use that liked it as a scifi series, and not a blockbuster summer event for the masses.
It's coming back to TV. Wish it would be to Netflix but CBS will do.
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