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Old 09-22-2004, 08:13 AM  
shaneo69 shaneo69 is offline
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Flanagan: Chiefs are a bunch of liars...

Judging by fan response, Chiefs fans are far more bitter about the price of beer at Arrowhead than they are about the price of a ticket.

Tuesday's column about the Chiefs' average season-ticket prices ($67.26) being out of whack with the city's per capita personal income ($32,467) seemed to mildly miff Chiefs season-ticket holders.

But what really irritated the Arrowhead faithful was the information from Team Marketing Report — an independent sports marketing research firm in Chicago — that suggested the Chiefs sold the cheapest beer in the league at $3.75 a pop.

That suggestion drew ridicule and laughter from a sea of beer-drinking Chiefs fans, who responded with voice mails and e-mails.

“A beer at Arrowhead for $3.75?” one fan wrote. “Are they joking? Please, please tell me where I can find a beer that cheap at Arrowhead.”

Sure enough, the folks at Team Marketing Report were misled by a survey returned to them by the Chiefs.

Becky Wallace, editor at Team Marketing, said her company sent out surveys to all NFL teams before the season started, asking for each team's ticket, parking and basic concession prices.

Wallace said the Chiefs sent the survey back to her with the following information: Small beer, $3.75; small soft drink, $2.25; regular-size hot dog, $3.50.

The truth? According to Centerplate (formerly Volume Services), the concessionaire for Truman Sports Complex, the cheapest beer at Arrowhead is $6. The cheapest soft drink is $4. And the cheapest hot dog is $3.75.

Oops.

Why the big discrepancy? Chiefs director of ticket operations Doug Hopkins said he wasn't sure, because he only filled out the top half of the survey — the one regarding ticket prices (which we confirmed to be accurate).

As for the rest of the survey, we're not sure who filled it out. Wallace Bennett, director of marketing and sales for the Chiefs, did not return a phone call.
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Old 09-22-2004, 09:42 AM   #2
Logical Logical is offline
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The Chiefs would lie, what a shock!
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Old 09-22-2004, 09:50 AM   #3
BigRedChief BigRedChief is offline
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Old 09-22-2004, 10:01 AM   #4
milkman milkman is offline
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Old 09-22-2004, 10:04 AM   #5
NewChief NewChief is offline
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As penance, I think they should be forced to run a $2 drafts special to make up for it.
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Old 09-22-2004, 10:05 AM   #6
BigChiefFan BigChiefFan is offline
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The money-machine is being scrutinized? Wow.
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Old 09-22-2004, 10:05 AM   #7
BIG_DADDY BIG_DADDY is offline
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Old 09-22-2004, 10:10 AM   #8
Chiefnj Chiefnj is offline
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As penance, I think they should be forced to run a $2 drafts special to make up for it.
I don't think you'd get Warfield off the concession line and back in the game after halftime.
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Old 09-22-2004, 10:12 AM   #9
BigChiefFan BigChiefFan is offline
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BTW, it was $15.00 for TWO beers. Two beers!!!! Where's my refund, Carl?
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Old 09-22-2004, 10:22 AM   #10
ChiTown ChiTown is offline
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I never buy beer at Arrowhead. I load up prior to the game, and sneak in what I need during. What a bunch of hijackers....
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Old 09-22-2004, 10:24 AM   #11
BigChiefFan BigChiefFan is offline
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I never buy beer at Arrowhead. I load up prior to the game, and sneak in what I need during. What a bunch of hijackers....
We drink before the game as well, but you gotta have one at Arrowhead. That's what I work for. I hate the price, but I likes da beer.
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Old 09-22-2004, 10:26 AM   #12
David. David. is offline
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drinking beer is what tailgating is for.
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Old 09-22-2004, 10:27 AM   #13
ChiTown ChiTown is offline
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We drink before the game as well, but you gotta have one at Arrowhead. That's what I work for. I hate the price, but I likes da beer.
No thank ye. I have a little flask or whatever that I nip on during the game. Those a-holes aren't getting my hard earned money to rent a couple of $7 12 oz beers.
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Old 09-22-2004, 11:08 AM   #14
tburg tburg is offline
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A bigger question is how did that make it to print? Talk about being out of touch with reality, I read that article and questioned the price right away.
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Old 09-22-2004, 11:17 AM   #15
J Diddy J Diddy is offline
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I don't think you'd get Warfield off the concession line and back in the game after halftime.

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